RXT vs. NEXN, TRMR, TINV, ADTH, DADA, LGCL, DSP, OB, CDLX, and SST
Should you be buying Rackspace Technology stock or one of its competitors? The main competitors of Rackspace Technology include Nexxen International (NEXN), Tremor International (TRMR), Tiga Acquisition (TINV), AdTheorent (ADTH), Dada Nexus (DADA), Lucas GC (LGCL), Viant Technology (DSP), Outbrain (OB), Cardlytics (CDLX), and System1 (SST). These companies are all part of the "computer programming, data processing, & other computer related" industry.
Rackspace Technology (NASDAQ:RXT) and Nexxen International (NASDAQ:NEXN) are both small-cap business services companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, community ranking, risk, valuation, analyst recommendations, dividends, earnings and profitability.
Nexxen International has lower revenue, but higher earnings than Rackspace Technology. Nexxen International is trading at a lower price-to-earnings ratio than Rackspace Technology, indicating that it is currently the more affordable of the two stocks.
Nexxen International has a net margin of -6.47% compared to Rackspace Technology's net margin of -28.33%. Nexxen International's return on equity of 2.94% beat Rackspace Technology's return on equity.
82.5% of Rackspace Technology shares are owned by institutional investors. Comparatively, 54.2% of Nexxen International shares are owned by institutional investors. 1.0% of Rackspace Technology shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Rackspace Technology currently has a consensus price target of $2.31, suggesting a potential upside of 17.91%. Nexxen International has a consensus price target of $7.75, suggesting a potential upside of 35.73%. Given Nexxen International's stronger consensus rating and higher possible upside, analysts plainly believe Nexxen International is more favorable than Rackspace Technology.
Rackspace Technology has a beta of 1.83, suggesting that its stock price is 83% more volatile than the S&P 500. Comparatively, Nexxen International has a beta of 1.81, suggesting that its stock price is 81% more volatile than the S&P 500.
In the previous week, Rackspace Technology had 6 more articles in the media than Nexxen International. MarketBeat recorded 10 mentions for Rackspace Technology and 4 mentions for Nexxen International. Rackspace Technology's average media sentiment score of 0.00 beat Nexxen International's score of -0.14 indicating that Rackspace Technology is being referred to more favorably in the media.
Rackspace Technology received 42 more outperform votes than Nexxen International when rated by MarketBeat users. However, 80.00% of users gave Nexxen International an outperform vote while only 46.94% of users gave Rackspace Technology an outperform vote.
Summary
Nexxen International beats Rackspace Technology on 10 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding RXT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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