GDS vs. IAS, WB, CDLX, VMEO, DSP, DADA, TRMR, RXT, NEXN, and HURN
Should you be buying GDS stock or one of its competitors? The main competitors of GDS include Integral Ad Science (IAS), Weibo (WB), Cardlytics (CDLX), Vimeo (VMEO), Viant Technology (DSP), Dada Nexus (DADA), Tremor International (TRMR), Rackspace Technology (RXT), Nexxen International (NEXN), and Huron Consulting Group (HURN).
GDS (NASDAQ:GDS) and Integral Ad Science (NASDAQ:IAS) are both small-cap business services companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, earnings, profitability, community ranking, dividends, risk, institutional ownership, media sentiment and analyst recommendations.
33.7% of GDS shares are held by institutional investors. Comparatively, 95.8% of Integral Ad Science shares are held by institutional investors. 8.0% of GDS shares are held by insiders. Comparatively, 2.0% of Integral Ad Science shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
In the previous week, Integral Ad Science had 25 more articles in the media than GDS. MarketBeat recorded 32 mentions for Integral Ad Science and 7 mentions for GDS. Integral Ad Science's average media sentiment score of 0.30 beat GDS's score of 0.14 indicating that Integral Ad Science is being referred to more favorably in the news media.
Integral Ad Science has lower revenue, but higher earnings than GDS. GDS is trading at a lower price-to-earnings ratio than Integral Ad Science, indicating that it is currently the more affordable of the two stocks.
Integral Ad Science has a net margin of 0.59% compared to GDS's net margin of -43.25%. Integral Ad Science's return on equity of 0.32% beat GDS's return on equity.
GDS currently has a consensus price target of $15.69, suggesting a potential upside of 88.33%. Integral Ad Science has a consensus price target of $16.77, suggesting a potential upside of 75.96%. Given GDS's higher possible upside, equities analysts plainly believe GDS is more favorable than Integral Ad Science.
GDS has a beta of 0.31, suggesting that its share price is 69% less volatile than the S&P 500. Comparatively, Integral Ad Science has a beta of 1.58, suggesting that its share price is 58% more volatile than the S&P 500.
GDS received 309 more outperform votes than Integral Ad Science when rated by MarketBeat users. Likewise, 63.72% of users gave GDS an outperform vote while only 55.00% of users gave Integral Ad Science an outperform vote.
Summary
Integral Ad Science beats GDS on 13 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding GDS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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