Douglas Dynamics (PLOW) Competitors

MarineMax (NYSE:HZO) and Douglas Dynamics (NYSE:PLOW) are both small-cap retail/wholesale companies, but which is the better business? We will compare the two businesses based on the strength of their earnings, community ranking, analyst recommendations, media sentiment, dividends, risk, valuation, profitability and institutional ownership.

Which has preferable earnings & valuation, HZO or PLOW?

MarineMax has higher revenue and earnings than Douglas Dynamics. MarineMax is trading at a lower price-to-earnings ratio than Douglas Dynamics, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
MarineMax	$2.39B	0.23	$109.28M	$2.76	8.99
Douglas Dynamics	$568.18M	0.93	$23.72M	$1.17	19.64

Does the media refer more to HZO or PLOW?

In the previous week, Douglas Dynamics had 31 more articles in the media than MarineMax. MarketBeat recorded 50 mentions for Douglas Dynamics and 19 mentions for MarineMax. MarineMax's average media sentiment score of 0.34 beat Douglas Dynamics' score of -0.03 indicating that Douglas Dynamics is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
MarineMax	3 Very Positive mention(s)	2 Positive mention(s)	2 Neutral mention(s)	6 Negative mention(s)	1 Very Negative mention(s)	Neutral
Douglas Dynamics	12 Very Positive mention(s)	10 Positive mention(s)	16 Neutral mention(s)	7 Negative mention(s)	1 Very Negative mention(s)	Neutral

Which has more risk & volatility, HZO or PLOW?

MarineMax has a beta of 1.78, meaning that its stock price is 78% more volatile than the S&P 500. Comparatively, Douglas Dynamics has a beta of 1.14, meaning that its stock price is 14% more volatile than the S&P 500.

Do analysts rate HZO or PLOW?

MarineMax currently has a consensus price target of $36.75, suggesting a potential upside of 48.19%. Douglas Dynamics has a consensus price target of $28.00, suggesting a potential upside of 21.85%. Given Douglas Dynamics' stronger consensus rating and higher possible upside, equities analysts clearly believe MarineMax is more favorable than Douglas Dynamics.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
MarineMax	0 Sell rating(s)	1 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.80
Douglas Dynamics	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

Does the MarketBeat Community believe in HZO or PLOW?

MarineMax received 156 more outperform votes than Douglas Dynamics when rated by MarketBeat users. Likewise, 61.81% of users gave MarineMax an outperform vote while only 55.21% of users gave Douglas Dynamics an outperform vote.

Company	Underperform	Outperform
MarineMax	Outperform Votes 437 61.81%	Underperform Votes 270 38.19%
Douglas Dynamics	Outperform Votes 281 55.21%	Underperform Votes 228 44.79%

Do institutionals & insiders hold more shares of HZO or PLOW?

92.9% of MarineMax shares are owned by institutional investors. Comparatively, 91.9% of Douglas Dynamics shares are owned by institutional investors. 4.0% of MarineMax shares are owned by insiders. Comparatively, 2.5% of Douglas Dynamics shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Is HZO or PLOW more profitable?

Douglas Dynamics has a net margin of 4.90% compared to Douglas Dynamics' net margin of 2.56%. MarineMax's return on equity of 12.70% beat Douglas Dynamics' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
MarineMax	2.56%	7.66%	2.84%
Douglas Dynamics	4.90%	12.70%	4.71%

Summary

MarineMax beats Douglas Dynamics on 11 of the 18 factors compared between the two stocks.