GES vs. VSCO, MCRI, LZB, PLYA, SPHR, GIII, RSI, OSW, CAL, and AMWD
Should you be buying Guess? stock or one of its competitors? The main competitors of Guess? include Victoria's Secret & Co. (VSCO), Monarch Casino & Resort (MCRI), La-Z-Boy (LZB), Playa Hotels & Resorts (PLYA), Sphere Entertainment (SPHR), G-III Apparel Group (GIII), Rush Street Interactive (RSI), OneSpaWorld (OSW), Caleres (CAL), and American Woodmark (AMWD). These companies are all part of the "consumer discretionary" sector.
Victoria's Secret & Co. (NYSE:VSCO) and Guess? (NYSE:GES) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, valuation, dividends, profitability, risk, community ranking, analyst recommendations, institutional ownership and media sentiment.
Guess? received 461 more outperform votes than Victoria's Secret & Co. when rated by MarketBeat users. Likewise, 54.38% of users gave Guess? an outperform vote while only 17.00% of users gave Victoria's Secret & Co. an outperform vote.
In the previous week, Victoria's Secret & Co. had 5 more articles in the media than Guess?. MarketBeat recorded 7 mentions for Victoria's Secret & Co. and 2 mentions for Guess?. Guess?'s average media sentiment score of 0.89 beat Victoria's Secret & Co.'s score of -1.00 indicating that Victoria's Secret & Co. is being referred to more favorably in the media.
90.3% of Victoria's Secret & Co. shares are held by institutional investors. Comparatively, 61.7% of Guess? shares are held by institutional investors. 0.8% of Victoria's Secret & Co. shares are held by company insiders. Comparatively, 49.1% of Guess? shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Victoria's Secret & Co. has a beta of 2.07, meaning that its stock price is 107% more volatile than the S&P 500. Comparatively, Guess? has a beta of 1.98, meaning that its stock price is 98% more volatile than the S&P 500.
Guess? has a net margin of 7.14% compared to Guess?'s net margin of 1.77%. Guess?'s return on equity of 56.40% beat Victoria's Secret & Co.'s return on equity.
Guess? has lower revenue, but higher earnings than Victoria's Secret & Co.. Guess? is trading at a lower price-to-earnings ratio than Victoria's Secret & Co., indicating that it is currently the more affordable of the two stocks.
Victoria's Secret & Co. currently has a consensus price target of $21.27, suggesting a potential upside of 22.05%. Guess? has a consensus price target of $32.00, suggesting a potential upside of 22.00%. Given Guess?'s higher possible upside, equities analysts plainly believe Victoria's Secret & Co. is more favorable than Guess?.
Summary
Victoria's Secret & Co. and Guess? tied by winning 9 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding GES and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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