BALY vs. GHG, FLL, PLYA, UTI, GTN, RICK, RSVR, AMCX, NRDY, and XPOF
Should you be buying Bally's stock or one of its competitors? The main competitors of Bally's include GreenTree Hospitality Group (GHG), Full House Resorts (FLL), Playa Hotels & Resorts (PLYA), Universal Technical Institute (UTI), Gray Television (GTN), RCI Hospitality (RICK), Reservoir Media (RSVR), AMC Networks (AMCX), Nerdy (NRDY), and Xponential Fitness (XPOF). These companies are all part of the "consumer discretionary" sector.
GreenTree Hospitality Group (NYSE:GHG) and Bally's (NYSE:BALY) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, community ranking, institutional ownership, media sentiment, risk, dividends, analyst recommendations, profitability and earnings.
GreenTree Hospitality Group has a beta of 0.67, meaning that its share price is 33% less volatile than the S&P 500. Comparatively, Bally's has a beta of 2.06, meaning that its share price is 106% more volatile than the S&P 500.
GreenTree Hospitality Group received 167 more outperform votes than Bally's when rated by MarketBeat users. Likewise, 62.71% of users gave GreenTree Hospitality Group an outperform vote while only 32.39% of users gave Bally's an outperform vote.
8.1% of GreenTree Hospitality Group shares are owned by institutional investors. Comparatively, 70.4% of Bally's shares are owned by institutional investors. 88.7% of GreenTree Hospitality Group shares are owned by company insiders. Comparatively, 28.9% of Bally's shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
GreenTree Hospitality Group has a net margin of 0.00% compared to GreenTree Hospitality Group's net margin of -21.26%. Bally's' return on equity of 0.00% beat GreenTree Hospitality Group's return on equity.
GreenTree Hospitality Group has higher earnings, but lower revenue than Bally's.
GreenTree Hospitality Group presently has a consensus target price of $4.00, indicating a potential upside of 19.23%. Bally's has a consensus target price of $15.71, indicating a potential upside of 22.67%. Given GreenTree Hospitality Group's stronger consensus rating and higher probable upside, analysts clearly believe Bally's is more favorable than GreenTree Hospitality Group.
In the previous week, Bally's had 4 more articles in the media than GreenTree Hospitality Group. MarketBeat recorded 4 mentions for Bally's and 0 mentions for GreenTree Hospitality Group. Bally's' average media sentiment score of 0.00 beat GreenTree Hospitality Group's score of -0.56 indicating that GreenTree Hospitality Group is being referred to more favorably in the media.
Summary
GreenTree Hospitality Group beats Bally's on 9 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BALY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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