ROKU vs. LBRDA, LBRDK, LBTYK, LBTYA, CABO, LILA, ATUS, WBD, RCI, and PARA
Should you be buying Roku stock or one of its competitors? The main competitors of Roku include Liberty Broadband (LBRDA), Liberty Broadband (LBRDK), Liberty Global (LBTYK), Liberty Global (LBTYA), Cable One (CABO), Liberty Latin America (LILA), Altice USA (ATUS), Warner Bros. Discovery (WBD), Rogers Communications (RCI), and Paramount Global (PARA).
Roku (NASDAQ:ROKU) and Liberty Broadband (NASDAQ:LBRDA) are both mid-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their community ranking, valuation, analyst recommendations, risk, media sentiment, profitability, earnings, institutional ownership and dividends.
Liberty Broadband has lower revenue, but higher earnings than Roku. Roku is trading at a lower price-to-earnings ratio than Liberty Broadband, indicating that it is currently the more affordable of the two stocks.
Roku has a beta of 1.69, indicating that its share price is 69% more volatile than the S&P 500. Comparatively, Liberty Broadband has a beta of 0.99, indicating that its share price is 1% less volatile than the S&P 500.
Liberty Broadband has a net margin of 70.13% compared to Roku's net margin of -15.64%. Liberty Broadband's return on equity of 7.76% beat Roku's return on equity.
Roku received 342 more outperform votes than Liberty Broadband when rated by MarketBeat users. However, 67.35% of users gave Liberty Broadband an outperform vote while only 57.71% of users gave Roku an outperform vote.
In the previous week, Roku had 25 more articles in the media than Liberty Broadband. MarketBeat recorded 32 mentions for Roku and 7 mentions for Liberty Broadband. Liberty Broadband's average media sentiment score of 0.44 beat Roku's score of 0.38 indicating that Liberty Broadband is being referred to more favorably in the news media.
86.3% of Roku shares are held by institutional investors. Comparatively, 10.3% of Liberty Broadband shares are held by institutional investors. 13.6% of Roku shares are held by company insiders. Comparatively, 19.7% of Liberty Broadband shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Roku presently has a consensus price target of $82.50, indicating a potential upside of 42.46%. Liberty Broadband has a consensus price target of $110.00, indicating a potential upside of 106.42%. Given Liberty Broadband's higher possible upside, analysts clearly believe Liberty Broadband is more favorable than Roku.
Summary
Liberty Broadband beats Roku on 11 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding ROKU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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