KELYA vs. BBSI, KFRC, TBI, CCRN, TTEC, ARIS, PCT, MDRX, NYAX, and NRC
Should you be buying Kelly Services stock or one of its competitors? The main competitors of Kelly Services include Barrett Business Services (BBSI), Kforce (KFRC), TrueBlue (TBI), Cross Country Healthcare (CCRN), TTEC (TTEC), Aris Water Solutions (ARIS), PureCycle Technologies (PCT), Veradigm (MDRX), Nayax (NYAX), and National Research (NRC). These companies are all part of the "business services" sector.
Kelly Services (NASDAQ:KELYA) and Barrett Business Services (NASDAQ:BBSI) are both small-cap business services companies, but which is the superior stock? We will contrast the two companies based on the strength of their risk, earnings, institutional ownership, profitability, dividends, analyst recommendations, community ranking, media sentiment and valuation.
In the previous week, Kelly Services had 3 more articles in the media than Barrett Business Services. MarketBeat recorded 12 mentions for Kelly Services and 9 mentions for Barrett Business Services. Barrett Business Services' average media sentiment score of 0.62 beat Kelly Services' score of -0.26 indicating that Barrett Business Services is being referred to more favorably in the news media.
76.3% of Kelly Services shares are owned by institutional investors. Comparatively, 86.8% of Barrett Business Services shares are owned by institutional investors. 3.5% of Kelly Services shares are owned by company insiders. Comparatively, 3.2% of Barrett Business Services shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
Kelly Services pays an annual dividend of $0.30 per share and has a dividend yield of 1.3%. Barrett Business Services pays an annual dividend of $1.20 per share and has a dividend yield of 1.0%. Kelly Services pays out 30.6% of its earnings in the form of a dividend. Barrett Business Services pays out 16.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Barrett Business Services has lower revenue, but higher earnings than Kelly Services. Barrett Business Services is trading at a lower price-to-earnings ratio than Kelly Services, indicating that it is currently the more affordable of the two stocks.
Kelly Services has a beta of 1.18, indicating that its stock price is 18% more volatile than the S&P 500. Comparatively, Barrett Business Services has a beta of 1.35, indicating that its stock price is 35% more volatile than the S&P 500.
Barrett Business Services received 113 more outperform votes than Kelly Services when rated by MarketBeat users. Likewise, 67.63% of users gave Barrett Business Services an outperform vote while only 55.56% of users gave Kelly Services an outperform vote.
Kelly Services presently has a consensus price target of $26.00, indicating a potential upside of 10.83%. Barrett Business Services has a consensus price target of $141.00, indicating a potential upside of 15.79%. Given Barrett Business Services' higher probable upside, analysts plainly believe Barrett Business Services is more favorable than Kelly Services.
Barrett Business Services has a net margin of 4.73% compared to Kelly Services' net margin of 0.75%. Barrett Business Services' return on equity of 27.69% beat Kelly Services' return on equity.
Summary
Barrett Business Services beats Kelly Services on 13 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding KELYA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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