AAPL vs. MSFT, GOOG, NVDA, GOOGL, META, TSM, DELL, SMCI, OMCL, and OSS
Should you be buying Apple stock or one of its competitors? The main competitors of Apple include Microsoft (MSFT), Alphabet (GOOG), NVIDIA (NVDA), Alphabet (GOOGL), Meta Platforms (META), Taiwan Semiconductor Manufacturing (TSM), Dell Technologies (DELL), Super Micro Computer (SMCI), Omnicell (OMCL), and One Stop Systems (OSS).
Microsoft (NASDAQ:MSFT) and Apple (NASDAQ:AAPL) are both large-cap computer and technology companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, media sentiment, valuation, community ranking, earnings, institutional ownership, analyst recommendations, risk and profitability.
In the previous week, Microsoft had 37 more articles in the media than Apple. MarketBeat recorded 164 mentions for Microsoft and 127 mentions for Apple. Apple's average media sentiment score of 0.68 beat Microsoft's score of 0.34 indicating that Microsoft is being referred to more favorably in the media.
Microsoft currently has a consensus price target of $452.61, suggesting a potential upside of 11.39%. Apple has a consensus price target of $203.05, suggesting a potential upside of 19.94%. Given Microsoft's higher possible upside, analysts clearly believe Apple is more favorable than Microsoft.
Apple received 4078 more outperform votes than Microsoft when rated by MarketBeat users. Likewise, 82.24% of users gave Apple an outperform vote while only 72.55% of users gave Microsoft an outperform vote.
Apple has higher revenue and earnings than Microsoft. Apple is trading at a lower price-to-earnings ratio than Microsoft, indicating that it is currently the more affordable of the two stocks.
71.1% of Microsoft shares are owned by institutional investors. Comparatively, 60.4% of Apple shares are owned by institutional investors. 0.0% of Microsoft shares are owned by company insiders. Comparatively, 0.1% of Apple shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
Microsoft pays an annual dividend of $3.00 per share and has a dividend yield of 0.7%. Apple pays an annual dividend of $0.96 per share and has a dividend yield of 0.6%. Microsoft pays out 26.0% of its earnings in the form of a dividend. Apple pays out 15.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Microsoft has raised its dividend for 22 consecutive years and Apple has raised its dividend for 12 consecutive years. Microsoft is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Microsoft has a beta of 0.89, suggesting that its share price is 11% less volatile than the S&P 500. Comparatively, Apple has a beta of 1.27, suggesting that its share price is 27% more volatile than the S&P 500.
Microsoft has a net margin of 36.43% compared to Microsoft's net margin of 26.16%. Microsoft's return on equity of 156.04% beat Apple's return on equity.
Summary
Microsoft and Apple tied by winning 11 of the 22 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding AAPL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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