HFD vs. CARD, IGR, MOON, CURY, PETS, RNK, MER, 888, GLE, and YNGA
Should you be buying Halfords Group stock or one of its competitors? The main competitors of Halfords Group include Card Factory (CARD), IG Design Group (IGR), Moonpig Group (MOON), Currys (CURY), Pets at Home Group (PETS), The Rank Group (RNK), Mears Group (MER), 888 (888), MJ Gleeson (GLE), and Young & Co.'s Brewery, P.L.C. (YNGA). These companies are all part of the "consumer cyclical" sector.
Halfords Group (LON:HFD) and Card Factory (LON:CARD) are both small-cap consumer cyclical companies, but which is the superior investment? We will compare the two companies based on the strength of their risk, valuation, earnings, profitability, community ranking, analyst recommendations, dividends, institutional ownership and media sentiment.
Card Factory has a consensus price target of GBX 125, indicating a potential upside of 26.52%. Given Card Factory's higher probable upside, analysts clearly believe Card Factory is more favorable than Halfords Group.
Halfords Group pays an annual dividend of GBX 10 per share and has a dividend yield of 6.6%. Card Factory pays an annual dividend of GBX 9 per share and has a dividend yield of 9.1%. Halfords Group pays out 6,666.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Card Factory pays out 6,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Card Factory is clearly the better dividend stock, given its higher yield and lower payout ratio.
Halfords Group received 233 more outperform votes than Card Factory when rated by MarketBeat users. However, 74.14% of users gave Card Factory an outperform vote while only 66.52% of users gave Halfords Group an outperform vote.
Card Factory has lower revenue, but higher earnings than Halfords Group. Card Factory is trading at a lower price-to-earnings ratio than Halfords Group, indicating that it is currently the more affordable of the two stocks.
Halfords Group has a beta of 1.57, meaning that its share price is 57% more volatile than the S&P 500. Comparatively, Card Factory has a beta of 2.05, meaning that its share price is 105% more volatile than the S&P 500.
Card Factory has a net margin of 10.68% compared to Halfords Group's net margin of 1.99%. Card Factory's return on equity of 19.86% beat Halfords Group's return on equity.
83.3% of Halfords Group shares are owned by institutional investors. Comparatively, 62.2% of Card Factory shares are owned by institutional investors. 1.9% of Halfords Group shares are owned by company insiders. Comparatively, 7.1% of Card Factory shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
In the previous week, Card Factory had 10 more articles in the media than Halfords Group. MarketBeat recorded 10 mentions for Card Factory and 0 mentions for Halfords Group. Card Factory's average media sentiment score of 0.37 beat Halfords Group's score of 0.00 indicating that Card Factory is being referred to more favorably in the news media.
Summary
Card Factory beats Halfords Group on 13 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding HFD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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