MCS vs. LINC, NRDY, MPX, EEX, VTRU, JOUT, CVEO, LIND, SNBR, and WOW
Should you be buying Marcus stock or one of its competitors? The main competitors of Marcus include Lincoln Educational Services (LINC), Nerdy (NRDY), Marine Products (MPX), Emerald (EEX), Vitru (VTRU), Johnson Outdoors (JOUT), Civeo (CVEO), Lindblad Expeditions (LIND), Sleep Number (SNBR), and WideOpenWest (WOW). These companies are all part of the "consumer discretionary" sector.
Marcus (NYSE:MCS) and Lincoln Educational Services (NASDAQ:LINC) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, media sentiment, institutional ownership, risk, dividends, community ranking, analyst recommendations, earnings and valuation.
Lincoln Educational Services has a net margin of 6.57% compared to Marcus' net margin of 1.73%. Lincoln Educational Services' return on equity of 9.79% beat Marcus' return on equity.
Lincoln Educational Services has lower revenue, but higher earnings than Marcus. Lincoln Educational Services is trading at a lower price-to-earnings ratio than Marcus, indicating that it is currently the more affordable of the two stocks.
81.6% of Marcus shares are held by institutional investors. Comparatively, 72.2% of Lincoln Educational Services shares are held by institutional investors. 5.0% of Marcus shares are held by insiders. Comparatively, 16.8% of Lincoln Educational Services shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Marcus has a beta of 1.48, indicating that its stock price is 48% more volatile than the S&P 500. Comparatively, Lincoln Educational Services has a beta of 1.33, indicating that its stock price is 33% more volatile than the S&P 500.
In the previous week, Lincoln Educational Services had 5 more articles in the media than Marcus. MarketBeat recorded 7 mentions for Lincoln Educational Services and 2 mentions for Marcus. Marcus' average media sentiment score of 1.84 beat Lincoln Educational Services' score of 1.04 indicating that Marcus is being referred to more favorably in the media.
Marcus currently has a consensus price target of $19.67, suggesting a potential upside of 84.14%. Lincoln Educational Services has a consensus price target of $14.38, suggesting a potential upside of 22.03%. Given Marcus' higher possible upside, research analysts clearly believe Marcus is more favorable than Lincoln Educational Services.
Marcus received 156 more outperform votes than Lincoln Educational Services when rated by MarketBeat users. Likewise, 71.03% of users gave Marcus an outperform vote while only 63.19% of users gave Lincoln Educational Services an outperform vote.
Summary
Lincoln Educational Services beats Marcus on 9 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding MCS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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