FC vs. ACTG, DADA, ADSE, MKTW, BWMN, LNZA, RDUS, SMRT, DSP, and XPER
Should you be buying Franklin Covey stock or one of its competitors? The main competitors of Franklin Covey include Acacia Research (ACTG), Dada Nexus (DADA), ADS-TEC Energy (ADSE), MarketWise (MKTW), Bowman Consulting Group (BWMN), LanzaTech Global (LNZA), Radius Recycling (RDUS), SmartRent (SMRT), Viant Technology (DSP), and Xperi (XPER). These companies are all part of the "business services" sector.
Acacia Research (NASDAQ:ACTG) and Franklin Covey (NYSE:FC) are both small-cap business services companies, but which is the better business? We will compare the two businesses based on the strength of their analyst recommendations, profitability, dividends, valuation, risk, earnings, community ranking, media sentiment and institutional ownership.
In the previous week, Acacia Research had 10 more articles in the media than Franklin Covey. MarketBeat recorded 12 mentions for Acacia Research and 2 mentions for Franklin Covey. Franklin Covey's average media sentiment score of 0.63 beat Acacia Research's score of 0.31 indicating that Acacia Research is being referred to more favorably in the media.
Acacia Research has a beta of 0.5, indicating that its share price is 50% less volatile than the S&P 500. Comparatively, Franklin Covey has a beta of 1.19, indicating that its share price is 19% more volatile than the S&P 500.
Acacia Research has a net margin of 40.89% compared to Acacia Research's net margin of 6.13%. Acacia Research's return on equity of 23.23% beat Franklin Covey's return on equity.
Acacia Research presently has a consensus price target of $7.00, suggesting a potential upside of 35.79%. Franklin Covey has a consensus price target of $66.33, suggesting a potential upside of 71.80%. Given Acacia Research's higher probable upside, analysts plainly believe Franklin Covey is more favorable than Acacia Research.
86.7% of Acacia Research shares are owned by institutional investors. Comparatively, 69.9% of Franklin Covey shares are owned by institutional investors. 1.7% of Acacia Research shares are owned by insiders. Comparatively, 15.0% of Franklin Covey shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Acacia Research has higher earnings, but lower revenue than Franklin Covey. Acacia Research is trading at a lower price-to-earnings ratio than Franklin Covey, indicating that it is currently the more affordable of the two stocks.
Franklin Covey received 206 more outperform votes than Acacia Research when rated by MarketBeat users. Likewise, 70.11% of users gave Franklin Covey an outperform vote while only 61.04% of users gave Acacia Research an outperform vote.
Summary
Franklin Covey beats Acacia Research on 10 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding FC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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