BALY vs. GHG, MSC, FLL, PLYA, MCRI, UTI, RSVR, REAL, AGS, and FNKO
Should you be buying Bally's stock or one of its competitors? The main competitors of Bally's include GreenTree Hospitality Group (GHG), Studio City International (MSC), Full House Resorts (FLL), Playa Hotels & Resorts (PLYA), Monarch Casino & Resort (MCRI), Universal Technical Institute (UTI), Reservoir Media (RSVR), RealReal (REAL), PlayAGS (AGS), and Funko (FNKO). These companies are all part of the "consumer discretionary" sector.
GreenTree Hospitality Group (NYSE:GHG) and Bally's (NYSE:BALY) are both small-cap consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, risk, community ranking, dividends, analyst recommendations, earnings, media sentiment, institutional ownership and profitability.
GreenTree Hospitality Group received 167 more outperform votes than Bally's when rated by MarketBeat users. Likewise, 62.71% of users gave GreenTree Hospitality Group an outperform vote while only 32.39% of users gave Bally's an outperform vote.
GreenTree Hospitality Group has higher earnings, but lower revenue than Bally's.
In the previous week, Bally's had 2 more articles in the media than GreenTree Hospitality Group. MarketBeat recorded 2 mentions for Bally's and 0 mentions for GreenTree Hospitality Group. GreenTree Hospitality Group's average media sentiment score of 0.88 beat Bally's' score of 0.00 indicating that Bally's is being referred to more favorably in the news media.
8.1% of GreenTree Hospitality Group shares are held by institutional investors. Comparatively, 70.4% of Bally's shares are held by institutional investors. 88.7% of GreenTree Hospitality Group shares are held by insiders. Comparatively, 28.9% of Bally's shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
GreenTree Hospitality Group has a beta of 0.67, indicating that its stock price is 33% less volatile than the S&P 500. Comparatively, Bally's has a beta of 2.06, indicating that its stock price is 106% more volatile than the S&P 500.
GreenTree Hospitality Group currently has a consensus price target of $4.00, indicating a potential upside of 23.46%. Bally's has a consensus price target of $15.71, indicating a potential upside of 19.77%. Given Bally's' higher probable upside, equities research analysts clearly believe GreenTree Hospitality Group is more favorable than Bally's.
GreenTree Hospitality Group has a net margin of 0.00% compared to GreenTree Hospitality Group's net margin of -21.26%. Bally's' return on equity of 0.00% beat GreenTree Hospitality Group's return on equity.
Summary
GreenTree Hospitality Group and Bally's tied by winning 8 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BALY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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