ROKU vs. LBRDA, LBRDK, LBTYK, LBTYA, CABO, LILA, ATUS, WBD, RCI, and PARA
Should you be buying Roku stock or one of its competitors? The main competitors of Roku include Liberty Broadband (LBRDA), Liberty Broadband (LBRDK), Liberty Global (LBTYK), Liberty Global (LBTYA), Cable One (CABO), Liberty Latin America (LILA), Altice USA (ATUS), Warner Bros. Discovery (WBD), Rogers Communications (RCI), and Paramount Global (PARA).
Roku (NASDAQ:ROKU) and Liberty Broadband (NASDAQ:LBRDA) are both mid-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their community ranking, profitability, dividends, analyst recommendations, institutional ownership, valuation, risk, earnings and media sentiment.
Roku has a beta of 1.69, indicating that its stock price is 69% more volatile than the S&P 500. Comparatively, Liberty Broadband has a beta of 0.99, indicating that its stock price is 1% less volatile than the S&P 500.
Liberty Broadband has a net margin of 87.75% compared to Roku's net margin of -15.64%. Liberty Broadband's return on equity of 9.55% beat Roku's return on equity.
In the previous week, Roku had 36 more articles in the media than Liberty Broadband. MarketBeat recorded 36 mentions for Roku and 0 mentions for Liberty Broadband. Roku's average media sentiment score of 0.49 beat Liberty Broadband's score of 0.31 indicating that Roku is being referred to more favorably in the media.
86.3% of Roku shares are held by institutional investors. Comparatively, 10.3% of Liberty Broadband shares are held by institutional investors. 13.6% of Roku shares are held by company insiders. Comparatively, 19.7% of Liberty Broadband shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Liberty Broadband has lower revenue, but higher earnings than Roku. Roku is trading at a lower price-to-earnings ratio than Liberty Broadband, indicating that it is currently the more affordable of the two stocks.
Roku presently has a consensus price target of $82.50, suggesting a potential upside of 34.28%. Liberty Broadband has a consensus price target of $110.00, suggesting a potential upside of 104.92%. Given Liberty Broadband's higher probable upside, analysts plainly believe Liberty Broadband is more favorable than Roku.
Roku received 343 more outperform votes than Liberty Broadband when rated by MarketBeat users. However, 67.35% of users gave Liberty Broadband an outperform vote while only 57.75% of users gave Roku an outperform vote.
Summary
Liberty Broadband beats Roku on 10 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding ROKU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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