FC vs. RERE, NNOX, MKTW, ADSE, LQDT, DADA, BWMN, RDUS, ACTG, and DSP
Should you be buying Franklin Covey stock or one of its competitors? The main competitors of Franklin Covey include ATRenew (RERE), Nano-X Imaging (NNOX), MarketWise (MKTW), ADS-TEC Energy (ADSE), Liquidity Services (LQDT), Dada Nexus (DADA), Bowman Consulting Group (BWMN), Radius Recycling (RDUS), Acacia Research (ACTG), and Viant Technology (DSP). These companies are all part of the "business services" sector.
Franklin Covey (NYSE:FC) and ATRenew (NYSE:RERE) are both small-cap business services companies, but which is the better investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, community ranking, earnings, profitability, institutional ownership, media sentiment, valuation and risk.
Franklin Covey has a beta of 1.19, suggesting that its share price is 19% more volatile than the S&P 500. Comparatively, ATRenew has a beta of -0.25, suggesting that its share price is 125% less volatile than the S&P 500.
In the previous week, ATRenew had 1 more articles in the media than Franklin Covey. MarketBeat recorded 1 mentions for ATRenew and 0 mentions for Franklin Covey. ATRenew's average media sentiment score of 0.64 beat Franklin Covey's score of 0.00 indicating that ATRenew is being referred to more favorably in the news media.
Franklin Covey presently has a consensus target price of $66.33, indicating a potential upside of 67.81%. Given Franklin Covey's higher possible upside, equities analysts clearly believe Franklin Covey is more favorable than ATRenew.
69.9% of Franklin Covey shares are held by institutional investors. Comparatively, 19.3% of ATRenew shares are held by institutional investors. 15.0% of Franklin Covey shares are held by company insiders. Comparatively, 10.7% of ATRenew shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Franklin Covey received 486 more outperform votes than ATRenew when rated by MarketBeat users. Likewise, 70.11% of users gave Franklin Covey an outperform vote while only 18.18% of users gave ATRenew an outperform vote.
Franklin Covey has a net margin of 6.13% compared to ATRenew's net margin of -1.20%. Franklin Covey's return on equity of 23.23% beat ATRenew's return on equity.
Franklin Covey has higher earnings, but lower revenue than ATRenew. ATRenew is trading at a lower price-to-earnings ratio than Franklin Covey, indicating that it is currently the more affordable of the two stocks.
Summary
Franklin Covey beats ATRenew on 14 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding FC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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