SBGI vs. GTN.A, GTN, SSP, EVC, TV, TGNA, SWBI, RGR, WWW, and AMRK
Should you be buying Sinclair stock or one of its competitors? The main competitors of Sinclair include Gray Television (GTN.A), Gray Television (GTN), E.W. Scripps (SSP), Entravision Communications (EVC), Grupo Televisa, S.A.B. (TV), TEGNA (TGNA), Smith & Wesson Brands (SWBI), Sturm, Ruger & Company, Inc. (RGR), Wolverine World Wide (WWW), and A-Mark Precious Metals (AMRK). These companies are all part of the "consumer discretionary" sector.
Sinclair (NASDAQ:SBGI) and Gray Television (NYSE:GTN.A) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, dividends, community ranking, valuation, risk, earnings, profitability, media sentiment and institutional ownership.
Sinclair received 294 more outperform votes than Gray Television when rated by MarketBeat users. However, 66.82% of users gave Gray Television an outperform vote while only 63.56% of users gave Sinclair an outperform vote.
Sinclair pays an annual dividend of $1.00 per share and has a dividend yield of 8.3%. Gray Television pays an annual dividend of $0.32 per share and has a dividend yield of 3.7%. Sinclair pays out -20.7% of its earnings in the form of a dividend. Gray Television pays out -23.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Sinclair has a beta of 1.4, meaning that its share price is 40% more volatile than the S&P 500. Comparatively, Gray Television has a beta of 1.3, meaning that its share price is 30% more volatile than the S&P 500.
41.7% of Sinclair shares are held by institutional investors. Comparatively, 0.3% of Gray Television shares are held by institutional investors. 39.6% of Sinclair shares are held by insiders. Comparatively, 13.3% of Gray Television shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Gray Television has a net margin of -2.32% compared to Sinclair's net margin of -9.29%. Sinclair's return on equity of 26.46% beat Gray Television's return on equity.
Gray Television has higher revenue and earnings than Sinclair. Gray Television is trading at a lower price-to-earnings ratio than Sinclair, indicating that it is currently the more affordable of the two stocks.
Sinclair presently has a consensus target price of $18.14, indicating a potential upside of 49.67%. Given Sinclair's higher possible upside, equities research analysts clearly believe Sinclair is more favorable than Gray Television.
In the previous week, Gray Television had 1 more articles in the media than Sinclair. MarketBeat recorded 3 mentions for Gray Television and 2 mentions for Sinclair. Sinclair's average media sentiment score of 0.34 beat Gray Television's score of -0.22 indicating that Sinclair is being referred to more favorably in the media.
Summary
Sinclair beats Gray Television on 11 of the 19 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SBGI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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