DFS vs. VCP, ULTP, HEAD, CHH, SDG, PINE, LGRS, VIC, VTU, and GLE
Should you be buying DFS Furniture stock or one of its competitors? The main competitors of DFS Furniture include Victoria (VCP), Ultimate Products (ULTP), Headlam Group (HEAD), Churchill China (CHH), Sanderson Design Group (SDG), Pinewood Technologies Group (PINE), Loungers (LGRS), Victorian Plumbing Group (VIC), Vertu Motors (VTU), and MJ Gleeson (GLE). These companies are all part of the "consumer cyclical" sector.
DFS Furniture (LON:DFS) and Victoria (LON:VCP) are both small-cap consumer cyclical companies, but which is the better stock? We will compare the two companies based on the strength of their media sentiment, valuation, earnings, analyst recommendations, institutional ownership, dividends, community ranking, profitability and risk.
DFS Furniture currently has a consensus price target of GBX 120, suggesting a potential upside of 1.35%. Victoria has a consensus price target of GBX 600, suggesting a potential upside of 198.51%. Given Victoria's stronger consensus rating and higher possible upside, analysts plainly believe Victoria is more favorable than DFS Furniture.
DFS Furniture has higher earnings, but lower revenue than Victoria. Victoria is trading at a lower price-to-earnings ratio than DFS Furniture, indicating that it is currently the more affordable of the two stocks.
In the previous week, DFS Furniture had 3 more articles in the media than Victoria. MarketBeat recorded 4 mentions for DFS Furniture and 1 mentions for Victoria. Victoria's average media sentiment score of 0.00 beat DFS Furniture's score of -0.04 indicating that Victoria is being referred to more favorably in the news media.
DFS Furniture has a net margin of 2.07% compared to Victoria's net margin of -11.96%. DFS Furniture's return on equity of 7.72% beat Victoria's return on equity.
DFS Furniture received 54 more outperform votes than Victoria when rated by MarketBeat users. Likewise, 72.88% of users gave DFS Furniture an outperform vote while only 59.95% of users gave Victoria an outperform vote.
DFS Furniture has a beta of 1.59, meaning that its stock price is 59% more volatile than the S&P 500. Comparatively, Victoria has a beta of 0.94, meaning that its stock price is 6% less volatile than the S&P 500.
83.7% of DFS Furniture shares are held by institutional investors. Comparatively, 54.5% of Victoria shares are held by institutional investors. 11.5% of DFS Furniture shares are held by company insiders. Comparatively, 34.8% of Victoria shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Summary
DFS Furniture beats Victoria on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding DFS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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