NYSE:W - Wayfair Stock Price Target and Predictions

  • Consensus Rating: Hold
  • Consensus Price Target: $273.00
  • Forecasted Upside: -7.17 %
  • Number of Analysts: 31
  • Breakdown:
  • 5 Sell Ratings
  • 11 Hold Ratings
  • 15 Buy Ratings
  • 0 Strong Buy Ratings
$294.09
▼ -5.76 (-1.92%)
1 month | 3 months | 12 months
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Analyst Price Target for W

i We calculate consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0-1.5 = Sell, 1.5-2.5 = Hold, 2.5-3.5 = Buy, >3.5 = Strong Buy). Our consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. Our consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
$273.00
▼ -7.17% Downside Potential
This price target is based on 31 analysts offering 12 month price targets for Wayfair in the last 3 months. The average price target is $273.00, with a high forecast of $395.00 and a low forecast of $65.00. The average price target represents a -7.17% upside from the last price of $294.09.
Hold
The current consensus among 31 investment analysts is to hold stock in Wayfair. This Hold consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

  • 0 strong buy ratings
  • 14 buy ratings
  • 6 hold ratings
  • 5 sell ratings
7/30/2019
  • 0 strong buy ratings
  • 14 buy ratings
  • 7 hold ratings
  • 5 sell ratings
10/28/2019
  • 0 strong buy ratings
  • 12 buy ratings
  • 10 hold ratings
  • 4 sell ratings
1/26/2020
  • 0 strong buy ratings
  • 14 buy ratings
  • 11 hold ratings
  • 5 sell ratings
4/25/2020
  • 0 strong buy ratings
  • 15 buy ratings
  • 11 hold ratings
  • 5 sell ratings
7/24/2020
  • 0 strong buy ratings
  • 17 buy ratings
  • 12 hold ratings
  • 5 sell ratings
10/22/2020
  • 0 strong buy ratings
  • 15 buy ratings
  • 11 hold ratings
  • 5 sell ratings
12/21/2020
  • 0 strong buy ratings
  • 15 buy ratings
  • 11 hold ratings
  • 5 sell ratings
1/20/2021

Latest Recommendations

  • 0 strong buy ratings
  • 15 buy ratings
  • 11 hold ratings
  • 5 sell ratings

DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
1/20/2021Morgan StanleyBoost Price TargetUnderweight$225.00 ➝ $270.00Low
i
11/10/2020DA DavidsonUpgradeNeutral ➝ Buy$280.00Low
i
Rating by Tom Forte at DA Davidson
11/5/2020Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon RussellBoost Price Target$225.00 ➝ $230.00Low
i
11/5/2020Smith Barney CitigroupBoost Price Target$225.00 ➝ $230.00Low
i
11/4/2020Canaccord GenuityBoost Price TargetBuy$340.00 ➝ $350.00Medium
i
11/4/2020DA DavidsonBoost Price TargetNeutral ➝ Neutral$260.00 ➝ $280.00Medium
i
Rating by Tom Forte at DA Davidson
11/4/2020Deutsche Bank AktiengesellschaftLower Price TargetBuy$350.00 ➝ $325.00Medium
i
11/4/2020Jefferies Financial GroupLower Price TargetBuy$363.00 ➝ $360.00Medium
i
11/3/2020Robert W. BairdLower Price Target$315.00 ➝ $305.00Medium
i
11/3/2020CowenBoost Price TargetOutperform$350.00 ➝ $360.00Low
i
11/3/2020Stifel NicolausBoost Price TargetUnderperform ➝ Sell$160.00 ➝ $180.00Low
i
11/2/2020JPMorgan Chase & Co.Lower Price TargetUnderweight$237.00 ➝ $200.00Low
i
10/22/2020Gordon HaskettDowngradeBuy ➝ Accumulate$330.00Low
i
10/9/2020William BlairUpgradeMarket Perform ➝ OutperformHigh
i
Rating by D. Carden at William Blair
10/7/2020ArgusBoost Price TargetBuy$225.00 ➝ $360.00Low
i
9/4/2020Bank of AmericaDowngradeBuy ➝ Neutral$265.00 ➝ $330.00Medium
i
Rating by Akshay Bhatia at Bank of America Co.
8/19/2020GuggenheimInitiated CoverageBuy$360.00Medium
i
8/12/2020Berenberg BankBoost Price TargetSell$40.00 ➝ $180.00Medium
i
8/12/2020Jefferies Financial GroupReiterated RatingBuy$344.00Medium
i
8/11/2020Truist FinancialBoost Price TargetNeutral ➝ Hold$208.00 ➝ $315.00High
i
8/11/2020CitigroupBoost Price TargetSell$130.00 ➝ $225.00High
i
Rating by Nicholas Jones CFA at Citigroup Inc.
8/6/2020OppenheimerBoost Price TargetBuy$200.00 ➝ $395.00Low
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
8/6/2020Robert W. BairdBoost Price Target$225.00 ➝ $315.00Low
i
8/6/2020Canaccord GenuityBoost Price TargetBuy$300.00 ➝ $340.00Medium
i
8/6/2020Morgan StanleyBoost Price TargetUnderweight$120.00 ➝ $225.00High
i
8/6/2020Credit Suisse GroupBoost Price TargetOutperform$260.00 ➝ $321.00High
i
8/6/2020Deutsche Bank AktiengesellschaftBoost Price TargetBuy$200.00 ➝ $350.00High
i
8/6/2020WedbushBoost Price TargetOutperform$240.00 ➝ $330.00High
i
Rating by S. Basham at Wedbush
8/6/2020Loop CapitalBoost Price TargetHold$165.00 ➝ $300.00High
i
Rating by Laura Champine at Loop Capital
8/6/2020Needham & Company LLCReiterated RatingHoldHigh
i
8/6/2020DA DavidsonUpgradeUnderperform ➝ Neutral$100.00 ➝ $260.00High
i
8/6/2020Piper SandlerBoost Price TargetOverweight$275.00 ➝ $370.00High
i
8/6/2020BarclaysUpgradeUnderweight ➝ Equal Weight$153.00 ➝ $321.00High
i
8/5/2020CfraUpgradeBuyHigh
i
Rating by Tuna Amobi at Cfra
8/3/2020CowenBoost Price TargetOutperform$275.00 ➝ $300.00High
i
7/29/2020Credit Suisse GroupBoost Price TargetOutperform$198.00 ➝ $260.00High
i
7/27/2020Wells Fargo & CompanyBoost Price TargetEqual Weight$215.00 ➝ $225.00High
i
7/24/2020Piper SandlerBoost Price TargetOverweight$225.00 ➝ $275.00Medium
i
7/20/2020The Goldman Sachs GroupBoost Price TargetAverage ➝ Buy$220.00 ➝ $260.00High
i
7/14/2020WedbushUpgradeNeutral ➝ Outperform$165.00 ➝ $240.00High
i
Rating by S. Basham at Wedbush
7/7/2020Robert W. BairdBoost Price TargetNeutral$190.00 ➝ $225.00Medium
i
6/26/2020SunTrust BanksBoost Price TargetHold$163.00 ➝ $208.00High
i
Rating by Naved Khan at SunTrust Banks, Inc.
6/26/2020Wells Fargo & CompanyBoost Price TargetEqual Weight$170.00 ➝ $215.00High
i
6/16/2020OppenheimerInitiated CoverageBuy$200.00High
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
6/8/2020Robert W. BairdBoost Price TargetNeutral$162.00 ➝ $190.00High
i
6/2/2020Piper SandlerBoost Price TargetOverweight$220.00 ➝ $225.00High
i
5/15/2020CitigroupDowngradeNeutral ➝ Sell$75.00 ➝ $130.00High
i
5/7/2020Deutsche Bank AktiengesellschaftBoost Price TargetBuy$67.00 ➝ $200.00Medium
i
5/7/2020BarclaysBoost Price TargetUnderweight$56.00 ➝ $153.00Medium
i
5/6/2020JPMorgan Chase & Co.Boost Price TargetUnderweight$63.00 ➝ $135.00High
i
5/6/2020Robert W. BairdBoost Price TargetNeutral$73.00 ➝ $162.00High
i
5/6/2020UBS GroupBoost Price TargetNeutral$65.00 ➝ $170.00High
i
5/6/2020DA DavidsonBoost Price TargetUnderperform$45.00 ➝ $100.00High
i
5/6/2020CowenBoost Price TargetPositive ➝ Outperform$100.00 ➝ $200.00High
i
5/6/2020SunTrust BanksInitiated CoverageHold$110.00 ➝ $163.00High
i
Rating by Naved Khan at SunTrust Banks, Inc.
5/6/2020OppenheimerReiterated RatingBuy$200.00High
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
5/5/2020Jefferies Financial GroupBoost Price TargetBuy ➝ Buy$112.00 ➝ $195.00High
i
5/5/2020Canaccord GenuityBoost Price TargetBuy ➝ Positive$100.00 ➝ $200.00High
i
5/5/2020CfraBoost Price TargetHold$55.00 ➝ $170.00High
i
Rating by Tuna Amobi at Cfra
5/5/2020Stifel NicolausDowngradeHold ➝ Sell$115.00 ➝ $135.00High
i
5/5/2020Loop CapitalUpgradeSell ➝ Hold$35.00 ➝ $165.00Medium
i
5/4/2020Credit Suisse GroupBoost Price TargetOutperform$110.00 ➝ $135.00High
i
5/4/2020Piper SandlerBoost Price TargetOverweight$100.00 ➝ $140.00High
i
5/1/2020OppenheimerBoost Price TargetPositive ➝ Outperform$120.00 ➝ $160.00Medium
i
4/29/2020WedbushBoost Price TargetNeutral$75.00 ➝ $145.00Low
i
4/29/2020Wells Fargo & CompanyBoost Price TargetEqual Weight$65.00 ➝ $120.00Low
i
4/27/2020Stifel NicolausReiterated RatingBuy ➝ HoldHigh
i
4/24/2020Stifel NicolausBoost Price TargetBuy ➝ Buy$75.00 ➝ $115.00High
i
4/22/2020Jefferies Financial GroupBoost Price TargetBuy$92.00 ➝ $112.00Medium
i
4/21/2020SunTrust BanksBoost Price TargetHold$95.00 ➝ $110.00High
i
Rating by Naved Khan at SunTrust Banks, Inc.
4/19/2020JPMorgan Chase & Co.DowngradeNeutral ➝ UnderweightHigh
i
4/10/2020The Goldman Sachs GroupBoost Price TargetOutperform ➝ Buy$85.00 ➝ $94.00N/A
i
4/8/2020JPMorgan Chase & Co.DowngradeNeutral ➝ Underweight$66.00 ➝ $63.00High
i
4/7/2020Stifel NicolausBoost Price Target$70.00 ➝ $75.00Low
i
4/7/2020Robert W. BairdBoost Price TargetNeutral$67.00 ➝ $73.00High
i
4/7/2020Bank of AmericaUpgradeNeutral ➝ Buy$89.00 ➝ $103.00High
i
4/6/2020Needham & Company LLCReiterated RatingHoldHigh
i
4/2/2020Loop CapitalDowngradeHold ➝ Sell$55.00 ➝ $35.00Medium
i
3/26/2020Deutsche Bank AktiengesellschaftLower Price TargetBuy$77.00 ➝ $67.00High
i
3/25/2020Gordon HaskettUpgradeHold ➝ Buy$60.00High
i
3/23/2020Wells Fargo & CompanyLower Price TargetEqual Weight$60.00 ➝ $38.00High
i
3/17/2020Morgan StanleyLower Price TargetUnderweight$55.00 ➝ $30.00High
i
Rating by Lauren Cassel at Morgan Stanley
3/13/2020ArgusLower Price TargetBuy$96.00 ➝ $60.00High
i
3/3/2020JPMorgan Chase & Co.Lower Price TargetNeutral$96.00 ➝ $66.00Low
i
3/3/2020CitigroupLower Price TargetNeutral$100.00 ➝ $75.00Low
i
3/3/2020BarclaysLower Price TargetUnderweight$76.00 ➝ $47.00Medium
i
3/3/2020Berenberg BankLower Price TargetSell$60.00 ➝ $50.00Medium
i
3/2/2020CfraDowngradeSell$55.00Low
i
Rating by Tuna Amobi at Cfra
3/2/2020Robert W. BairdLower Price Target$102.00 ➝ $67.00High
i
3/2/2020Canaccord GenuityLower Price TargetBuy$130.00 ➝ $100.00Medium
i
3/2/2020WedbushLower Price TargetAverage ➝ Neutral$85.00 ➝ $70.00High
i
3/2/2020DA DavidsonLower Price TargetHold ➝ Underperform$65.00 ➝ $45.00High
i
3/2/2020Piper SandlerLower Price TargetOverweight$130.00 ➝ $105.00High
i
3/2/2020Morgan StanleyLower Price TargetUnderweight$65.00 ➝ $55.00High
i
Rating by Lauren Cassel at Morgan Stanley
3/2/2020StephensLower Price TargetEqual Weight$80.00 ➝ $65.00Medium
i
2/28/2020Wells Fargo & CompanyReiterated RatingHoldMedium
i
2/28/2020Stifel NicolausReiterated RatingBuy$100.00 ➝ $80.00Medium
i
2/28/2020SunTrust BanksReiterated RatingHold$95.00High
i
Rating by Naved Khan at SunTrust Banks, Inc.
2/27/2020Buckingham ResearchLower Price TargetBuy$175.00 ➝ $138.00Medium
i
2/26/2020CowenLower Price TargetOutperform ➝ In-Line$130.00 ➝ $110.00Low
i
2/26/2020Credit Suisse GroupLower Price TargetOutperform$145.00 ➝ $125.00Low
i
2/25/2020StephensDowngradeOverweight ➝ Equal Weight$95.00 ➝ $80.00High
i
2/24/2020Morgan StanleyDowngradeEqual Weight ➝ Underweight$75.00 ➝ $65.00High
i
Rating by Lauren Cassel at Morgan Stanley
2/21/2020Stifel NicolausReiterated RatingBuy$100.00Low
i
1/23/2020Loop CapitalDowngradeBuy ➝ Hold$105.00Medium
i
1/6/2020CitigroupUpgradeNeutral ➝ Buy$48.00Low
i
12/16/2019Morgan StanleyLower Price TargetEqual Weight$117.00 ➝ $75.00Medium
i
Rating by Lauren Cassel at Morgan Stanley
12/13/2019SunTrust BanksInitiated CoverageHold$95.00Medium
i
12/12/2019Stifel NicolausReiterated RatingBuy$120.00 ➝ $110.00Low
i
Rating by Scott Devitt at Stifel Nicolaus
12/5/2019Morgan StanleyInitiated CoverageHoldLow
i
Rating by Lauren Cassel at Morgan Stanley
11/12/2019BarclaysInitiated CoverageUnderweight$76.00Low
i
11/11/2019ArgusUpgradeHold ➝ Buy$96.00Medium
i
11/1/2019Wolfe ResearchSet Price TargetBuy$114.00N/A
i
Rating by Chris Bottiglieri at Wolfe Research
11/1/2019KeyCorpReiterated RatingHoldN/A
i
Rating by Edward Yruma at KeyCorp
11/1/2019UBS GroupSet Price TargetHold$125.00 ➝ $90.00High
i
11/1/2019Deutsche Bank AktiengesellschaftLower Price TargetBuy$142.00 ➝ $104.00High
i
11/1/2019WedbushLower Price TargetNeutral$130.00 ➝ $85.00High
i
Rating by Seth Basham at Wedbush
11/1/2019Needham & Company LLCDowngradeBuy ➝ HoldHigh
i
10/31/2019Robert W. BairdLower Price TargetNeutral$150.00 ➝ $102.00Medium
i
10/31/2019Wells Fargo & CompanyReiterated RatingHold$85.00Medium
i
10/31/2019Piper Jaffray CompaniesLower Price TargetOverweight$175.00 ➝ $130.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
10/31/2019Loop CapitalLower Price TargetBuy$180.00 ➝ $115.00Low
i
10/31/2019Gordon HaskettDowngradeAccumulate ➝ HoldHigh
i
10/29/2019Credit Suisse GroupBoost Price TargetOutperform$160.00 ➝ $180.00High
i
10/22/2019Wells Fargo & CompanyLower Price TargetMarket Perform$140.00 ➝ $123.00Medium
i
10/8/2019Wolfe ResearchInitiated CoverageBuy$145.00Low
i
Rating by Chris Bottiglieri at Wolfe Research
9/25/2019UBS GroupInitiated CoverageNeutral$125.00Medium
i
9/20/2019Berenberg BankInitiated CoverageSell$100.00High
i
9/3/2019The Goldman Sachs GroupInitiated CoverageBuy$145.00 ➝ $145.00High
i
8/21/2019Stifel NicolausUpgradeHold ➝ Buy$150.00Low
i
8/2/2019WedbushLower Price TargetNeutral$140.00 ➝ $130.00Medium
i
Rating by Seth Basham at Wedbush
8/2/2019Deutsche Bank AktiengesellschaftLower Price TargetBuy$175.00 ➝ $160.00Medium
i
7/30/2019Credit Suisse GroupLower Price TargetOutperform$195.00 ➝ $165.00Low
i
7/19/2019Piper Jaffray CompaniesSet Price TargetBuy$175.00High
i
Rating by Peter Keith at Piper Jaffray Companies
7/1/2019Needham & Company LLCInitiated CoverageBuy ➝ Buy$175.00High
i
5/17/2019Jefferies Financial GroupInitiated CoverageBuy$192.00Low
i
5/9/2019Berenberg BankInitiated CoverageSell$121.00Medium
i
5/3/2019WedbushDropped CoverageHold$140.00N/A
i
Rating by Seth Basham at Wedbush
5/2/2019Stifel NicolausBoost Price TargetHold ➝ Hold$132.00 ➝ $150.00High
i
3/21/2019Gordon HaskettUpgradeHold ➝ AccumulateLow
i
3/20/2019Evercore ISIInitiated CoverageOutperform ➝ Outperform$200.00Medium
i
3/12/2019Loop CapitalBoost Price TargetBuy ➝ Positive$195.00Low
i
Rating by Laura Champine at Loop Capital
3/1/2019Bank of AmericaReiterated RatingNeutral ➝ Neutral$163.00 ➝ $175.00Low
i
Rating by Akshay Bhatia at Bank of America Co.
2/28/2019ArgusInitiated CoverageHold ➝ Hold$163.85Low
i
2/26/2019Morgan StanleyBoost Price TargetEqual Weight ➝ Equal Weight$105.00 ➝ $130.00Medium
i
2/25/2019CitigroupBoost Price TargetNeutral ➝ Neutral$117.00 ➝ $150.00Medium
i
2/25/2019Buckingham ResearchBoost Price TargetBuy ➝ Buy$130.00 ➝ $175.00Medium
i
2/25/2019Robert W. BairdBoost Price TargetNeutral$108.00 ➝ $150.00Medium
i
2/25/2019WedbushBoost Price TargetNeutral$100.00 ➝ $120.00Low
i
2/25/2019Credit Suisse GroupBoost Price TargetOutperform ➝ Outperform$130.00 ➝ $192.00High
i
2/25/2019Canaccord GenuityReiterated RatingBuy ➝ Buy$130.00 ➝ $175.00High
i
2/25/2019Deutsche Bank AktiengesellschaftBoost Price TargetBuy ➝ Buy$124.00 ➝ $168.00High
i
2/22/2019Wells Fargo & CompanyReiterated RatingHold$145.00Low
i
2/22/2019Loop CapitalBoost Price TargetPositive$145.00 ➝ $155.00High
i
Rating by Laura Champine at Loop Capital
2/8/2019OppenheimerBoost Price TargetOutperform$120.00 ➝ $140.00High
i
1/29/2019Deutsche Bank AktiengesellschaftInitiated CoverageBuy$124.00Low
i
1/28/2019Credit Suisse GroupUpgradeNeutral ➝ Outperform$117.00 ➝ $130.00Low
i
12/20/2018Piper Jaffray CompaniesSet Price TargetBuy$87.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
12/7/2018CowenBoost Price TargetOutperform ➝ Positive$120.00 ➝ $130.00High
i
12/7/2018CitigroupInitiated CoverageNeutral ➝ Neutral$117.00High
i
11/6/2018WedbushLower Price TargetNeutral$105.00 ➝ $100.00Low
i
Rating by Seth Basham at Wedbush
11/5/2018William BlairReiterated RatingMarket PerformMedium
i
Rating by R. Domyancic at William Blair
11/2/2018JPMorgan Chase & Co.Lower Price TargetNeutral ➝ Neutral$115.00 ➝ $110.00Low
i
11/2/2018CitigroupLower Price TargetNeutral ➝ Neutral$140.00 ➝ $105.00Low
i
11/2/2018Canaccord GenuityLower Price TargetBuy$165.00 ➝ $150.00Low
i
Rating by Maria Ripps at Canaccord Genuity
11/2/2018Robert W. BairdLower Price TargetNeutral ➝ Neutral$118.00 ➝ $108.00Low
i
11/2/2018Wolfe ResearchLower Price TargetOutperform ➝ Outperform$143.00 ➝ $135.00Low
i
10/29/2018WedbushReiterated RatingNeutral ➝ Neutral$105.00 ➝ $100.00High
i
Rating by Seth Basham at Wedbush
10/11/2018Morgan StanleyBoost Price TargetEqual Weight$105.00 ➝ $125.00High
i
Rating by Simeon Gutman at Morgan Stanley
10/8/2018Loop CapitalBoost Price TargetPositive ➝ Buy$160.00Medium
i
Rating by Laura Champine at Loop Capital
9/28/2018Canaccord GenuityReiterated RatingBuy ➝ Buy$140.00 ➝ $165.00Medium
i
Rating by Maria Ripps at Canaccord Genuity
9/27/2018MKM PartnersBoost Price TargetBuy ➝ Buy$130.00 ➝ $165.00Low
i
9/13/2018Bank of AmericaDowngradeBuy ➝ Neutral$130.00 ➝ $160.00Medium
i
9/12/2018Wells Fargo & CompanyInitiated CoverageMarket Perform ➝ Market Perform$150.00High
i
9/10/2018Loop CapitalSet Price TargetBuy$155.00High
i
Rating by Laura Champine at Loop Capital
8/8/2018Canaccord GenuityReiterated RatingBuy$140.00Medium
i
Rating by Maria Ripps at Canaccord Genuity
8/7/2018Morgan StanleySet Price TargetHold$105.00Medium
i
Rating by Simeon Gutman at Morgan Stanley
8/3/2018Stifel NicolausBoost Price TargetHold$115.00Medium
i
8/3/2018Robert W. BairdBoost Price TargetNeutral$118.00Medium
i
8/3/2018Buckingham ResearchBoost Price TargetBuy ➝ Buy$137.00 ➝ $140.00Medium
i
8/2/2018Canaccord GenuityReiterated RatingBuy ➝ Buy$135.00 ➝ $140.00Medium
i
7/31/2018CowenBoost Price TargetOutperform$85.00 ➝ $134.00Low
i
7/30/2018WedbushSet Price TargetHold$67.00 ➝ $105.00High
i
Rating by S. Basham at Wedbush
7/25/2018Gordon HaskettDowngradeAccumulate ➝ HoldMedium
i
7/9/2018Ifs SecuritiesDowngradeOutperform ➝ Market PerformMedium
i
Rating by R. Bookbinder at Ifs Securities
6/29/2018Loop CapitalBoost Price TargetBuy$140.00Low
i
Rating by Laura Champine at Loop Capital
6/27/2018Bank of AmericaBoost Price TargetBuy ➝ Buy$95.00 ➝ $125.00Medium
i
Rating by Akshay Bhatia at Bank of America Co.
6/27/2018Piper Jaffray CompaniesReiterated RatingOverweight$96.00 ➝ $150.00Low
i
6/25/2018Canaccord GenuityBoost Price TargetBuy ➝ Buy$95.00 ➝ $135.00Medium
i
6/20/2018MKM PartnersBoost Price TargetBuy$92.00 ➝ $130.00High
i
Rating by Patrick Mckeever at MKM Partners
6/20/2018Buckingham ResearchBoost Price TargetBuy ➝ Buy$95.00 ➝ $137.00Medium
i
6/19/2018Robert W. BairdBoost Price TargetNeutral ➝ Neutral$80.00 ➝ $100.00High
i
6/8/2018OppenheimerBoost Price TargetOutperform$120.00High
i
5/3/2018Credit Suisse GroupBoost Price TargetNeutral ➝ Hold$76.00 ➝ $82.00Low
i
Rating by Paul Bieber at Credit Suisse Group AG
5/3/2018Canaccord GenuityBoost Price TargetBuy ➝ Buy$90.00 ➝ $95.00Low
i
5/3/2018DA DavidsonBoost Price TargetUnderperform$60.00Medium
i
Rating by T. Forte at DA Davidson
5/2/2018Loop CapitalSet Price TargetBuy$87.00Medium
i
Rating by Laura Champine at Loop Capital
5/2/2018Piper Jaffray CompaniesBoost Price TargetOverweight$92.00 ➝ $96.00Medium
i
5/2/2018Bank of AmericaUpgradeNeutral ➝ Buy$90.00 ➝ $95.00High
i
Rating by Akshay Bhatia at Bank of America Co.
4/30/2018WedbushDowngradeOutperform ➝ Neutral$63.00High
i
Rating by Seth Basham at Wedbush
4/25/2018Morgan StanleyInitiated CoverageEqual ➝ Equal Weight$75.00Medium
i
4/25/2018DA DavidsonLower Price TargetUnderperform$55.00Medium
i
Rating by T. Forte at DA Davidson
3/26/2018Loop CapitalSet Price TargetBuy$87.00Low
i
Rating by Laura Champine at Loop Capital
3/16/2018DA DavidsonDowngradeNeutral ➝ Underperform$65.00Low
i
Rating by T. Forte at DA Davidson
3/8/2018Loop CapitalReiterated RatingBuyLow
i
3/1/2018Loop CapitalInitiated CoverageBuy ➝ Buy$87.00Low
i
2/23/2018DA DavidsonLower Price TargetNeutral$65.00High
i
Rating by T. Forte at DA Davidson
2/23/2018MKM PartnersSet Price TargetBuy$91.00High
i
Rating by Patrick Mckeever at MKM Partners
2/23/2018Credit Suisse GroupSet Price TargetNeutral ➝ Hold$69.00 ➝ $76.00High
i
2/23/2018Piper Jaffray CompaniesReiterated RatingOverweightHigh
i
Rating by Peter Keith at Piper Jaffray Companies
2/22/2018Stifel NicolausReiterated RatingHold$90.00High
i
2/22/2018Robert W. BairdBoost Price TargetNeutral$78.00High
i
2/20/2018Bank of AmericaSet Price TargetNeutral ➝ Hold$97.00 ➝ $100.00High
i
Rating by Akshay Bhatia at Bank of America Co.
2/20/2018WedbushReiterated RatingBuy$86.00 ➝ $98.00Medium
i
2/15/2018Piper Jaffray CompaniesReiterated RatingOverweight ➝ Overweight$89.00 ➝ $112.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
2/9/2018OppenheimerBoost Price TargetOutperform$105.00Low
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
1/31/2018Gordon HaskettDowngradeBuy ➝ AccumulateLow
i
1/24/2018MKM PartnersSet Price TargetBuy$107.00Low
i
Rating by Patrick Mckeever at MKM Partners
1/22/2018Stifel NicolausDowngradeBuy ➝ Hold$82.00 ➝ $90.00Medium
i
1/12/2018CowenReiterated RatingBuyLow
i
1/5/2018CitigroupReiterated RatingHold$80.00Low
i
1/3/2018Bank of AmericaDowngradeBuy ➝ Neutral$88.00Medium
i
12/27/2017WedbushReiterated RatingOutperformLow
i
Rating by Seth Basham at Wedbush
12/15/2017Stifel NicolausBoost Price TargetBuy$72.00 ➝ $82.00High
i
12/13/2017Piper Jaffray CompaniesReiterated RatingBuy$89.00Medium
i
Rating by Peter Keith at Piper Jaffray Companies
12/4/2017Moffett NathansonInitiated CoverageBuyLow
i
11/3/2017WedbushLower Price TargetOutperform$82.00 ➝ $72.00N/A
i
Rating by Seth Basham at Wedbush
11/3/2017KeyCorpReiterated RatingHoldN/A
i
11/3/2017CitigroupLower Price TargetBuy$80.00 ➝ $66.00N/A
i
11/3/2017Robert W. BairdLower Price TargetNeutral$73.00 ➝ $65.00N/A
i
11/3/2017Credit Suisse GroupLower Price TargetNeutral$78.00 ➝ $69.00N/A
i
11/3/2017DA DavidsonReiterated RatingHold$60.00N/A
i
Rating by T. Forte at DA Davidson
11/2/2017Canaccord GenuityReiterated RatingBuy$90.00N/A
i
11/1/2017CowenReiterated RatingBuy$82.00 ➝ $72.00N/A
i
10/18/2017MKM PartnersInitiated CoverageBuy ➝ Buy$85.00 ➝ $85.00N/A
i
10/18/2017OppenheimerSet Price TargetBuy$88.00N/A
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
10/16/2017Piper Jaffray CompaniesSet Price TargetBuy$89.00N/A
i
Rating by Peter Keith at Piper Jaffray Companies
10/4/2017WedbushReiterated RatingOutperform$82.00N/A
i
Rating by Seth Basham at Wedbush
10/1/2017Canaccord GenuityReiterated RatingBuy$90.00Low
i
10/1/2017Piper Jaffray CompaniesSet Price TargetBuy$89.00Medium
i
Rating by Peter Keith at Piper Jaffray Companies
9/29/2017KeyCorpReiterated RatingHoldHigh
i
9/28/2017Robert W. BairdReiterated RatingHold$73.00Low
i
9/13/2017DA DavidsonInitiated CoverageNeutral$78.00Low
i
Rating by T. Forte at DA Davidson
9/13/2017OppenheimerReiterated RatingBuy$88.00Low
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
9/8/2017Piper Jaffray CompaniesReiterated RatingBuy$89.00Medium
i
Rating by Peter Keith at Piper Jaffray Companies
9/5/2017Gordon HaskettUpgradeAccumulate ➝ Buy$89.00Medium
i
9/1/2017Ifs SecuritiesInitiated CoverageOutperform$85.00Low
i
Rating by R. Bookbinder at Ifs Securities
8/25/2017Stifel NicolausUpgradeHold ➝ Buy$75.00 ➝ $78.00Medium
i
8/10/2017Buckingham ResearchReiterated RatingBuy$95.00High
i
8/9/2017WedbushReiterated RatingBuyLow
i
Rating by Seth Basham at Wedbush
8/9/2017Credit Suisse GroupBoost Price TargetNeutral$75.00 ➝ $78.00Medium
i
8/9/2017Wolfe ResearchReiterated RatingOutperformLow
i
8/8/2017Robert W. BairdBoost Price TargetNeutral$65.00 ➝ $73.00Low
i
8/8/2017Canaccord GenuityReiterated RatingBuyLow
i
8/4/2017OppenheimerSet Price TargetBuy$88.00High
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
8/3/2017Wolfe ResearchInitiated CoverageOutperform ➝ Outperform$88.00High
i
7/28/2017Piper Jaffray CompaniesSet Price TargetBuy$87.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
7/13/2017Buckingham ResearchReiterated RatingBuy$72.00 ➝ $95.00Low
i
7/3/2017Robert W. BairdReiterated RatingNeutralMedium
i
7/1/2017Piper Jaffray CompaniesSet Price TargetBuy$87.00Medium
i
Rating by Peter Keith at Piper Jaffray Companies
6/27/2017Gordon HaskettDowngradeBuy ➝ Accumulate$70.00 ➝ $85.00Low
i
6/19/2017Maxim GroupDowngradeBuy ➝ Hold$27.60 ➝ $76.17Medium
i
6/14/2017Piper Jaffray CompaniesReiterated RatingOverweight ➝ Overweight$70.00 ➝ $87.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
6/2/2017CIBCUpgradeMarket Perform ➝ OutperformLow
i
6/2/2017OppenheimerUpgradeMarket Perform ➝ Outperform$80.00Low
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
5/11/2017Robert W. BairdBoost Price TargetNeutral$16.00High
i
5/10/2017Canaccord GenuityBoost Price TargetBuy$45.00 ➝ $68.00Low
i
5/10/2017Piper Jaffray CompaniesBoost Price TargetOverweight$51.00 ➝ $70.00Low
i
Rating by Peter Keith at Piper Jaffray Companies
5/10/2017The Goldman Sachs GroupBoost Price TargetNeutral$37.00 ➝ $55.00High
i
5/10/2017Maxim GroupBoost Price TargetBuy ➝ Buy$53.00 ➝ $75.00High
i
5/9/2017Bank of AmericaUpgradeNeutral ➝ Buy$44.00 ➝ $75.00High
i
5/9/2017Gordon HaskettInitiated CoverageBuy$61.00High
i
5/6/2017OppenheimerReiterated RatingHoldHigh
i
Rating by Brian Nagel at Oppenheimer Holdings Inc.
5/3/2017Buckingham ResearchBoost Price TargetBuy$47.00 ➝ $57.00Low
i
5/3/2017WedbushBoost Price TargetOutperform$45.00 ➝ $55.00Low
i
5/2/2017Maxim GroupReiterated RatingBuy ➝ Buy$45.00 ➝ $53.00High
i
Rating by Tom Forte at Maxim Group
3/29/2017Robert W. BairdBoost Price TargetNeutral$37.00 ➝ $40.00Low
i
3/21/2017Piper Jaffray CompaniesReiterated RatingOverweight$51.00Medium
i
Rating by Peter Keith at Piper Jaffray Companies
3/14/2017StephensInitiated CoverageOverweight$47.00Low
i
3/13/2017Piper Jaffray CompaniesReiterated RatingOverweight$51.00High
i
Rating by Peter Keith at Piper Jaffray Companies
3/3/2017Piper Jaffray CompaniesInitiated CoverageOverweight ➝ Overweight$51.00N/A
i
2/24/2017Raymond JamesDowngradeOutperform ➝ Market PerformN/A
i
2/24/2017WedbushReiterated RatingOutperform$45.00N/A
i
2/24/2017UBS GroupDowngradeOutperform ➝ Market PerformN/A
i
2/22/2017CowenReiterated RatingOutperform$39.00 ➝ $44.00N/A
i
2/15/2017WedbushBoost Price TargetOutperform$40.00 ➝ $45.00N/A
i
2/7/2017Canaccord GenuityReiterated RatingBuyN/A
i
1/11/2017Credit Suisse GroupInitiated CoverageNeutral$40.00N/A
i
1/10/2017WedbushReiterated RatingOutperform$40.00N/A
i
12/21/2016Canaccord GenuityReiterated RatingBuy$45.00N/A
i
11/30/2016WedbushReiterated RatingOutperform$40.00N/A
i
11/9/2016Maxim GroupLower Price TargetBuy$49.00 ➝ $45.00N/A
i
Rating by tom forte at Maxim Group
11/8/2016KeyCorpReiterated RatingHoldN/A
i
Rating by Edward Yruma at KeyCorp
11/1/2016WedbushReiterated RatingOutperform$55.00N/A
i
10/4/2016Canaccord GenuityReiterated RatingBuy$55.00N/A
i
8/14/2016Pacific CrestReiterated RatingEqual WeightN/A
i
8/14/2016OppenheimerReiterated RatingSector PerformN/A
i
Rating by Jason Helfstein at Oppenheimer Holdings Inc.
8/10/2016WedbushLower Price TargetOutperform$60.00 ➝ $55.00N/A
i
8/10/2016Bank of AmericaDowngradeBuy ➝ Neutral$54.00 ➝ $45.00N/A
i
8/10/2016The Goldman Sachs GroupDowngradeBuy ➝ Neutral$46.00 ➝ $43.00N/A
i
8/9/2016Maxim GroupSet Price TargetBuy$50.00 ➝ $49.00N/A
i
Rating by tom forte at Maxim Group
8/5/2016Veritas Investment ResearchReiterated RatingHoldN/A
i
6/21/2016CowenReiterated RatingBuy$61.00N/A
i
Rating by John Blackledge at Cowen Inc
6/16/2016Longbow ResearchInitiated CoverageNeutralN/A
i
6/10/2016William BlairInitiated CoverageMarket PerformN/A
i
Rating by R. Domyancic at William Blair
5/26/2016Maxim GroupInitiated CoverageBuy$50.00N/A
i
5/10/2016OppenheimerInitiated CoverageHoldN/A
i
Rating by Jason Helfstein at Oppenheimer Holdings Inc.
5/10/2016KeyCorpReiterated RatingHoldN/A
i
Rating by Edward Yruma at KeyCorp
5/10/2016Robert W. BairdReiterated RatingNeutral$50.00N/A
i
5/10/2016CitigroupDowngradeBuy ➝ Neutral$51.00 ➝ $45.00N/A
i
Rating by Mark May at Citigroup Inc.
5/3/2016WedbushReiterated RatingOutperform$60.00N/A
i
4/25/2016JPMorgan Chase & Co.Initiated CoverageNeutral$45.00N/A
i
4/11/2016Buckingham ResearchInitiated CoverageBuy$52.00N/A
i
4/6/2016Sterne Agee CRTInitiated CoverageNeutralN/A
i
3/22/2016Raymond JamesDowngradeStrong-Buy ➝ Outperform$55.00 ➝ $48.00N/A
i
Rating by Aaron Kessler at Raymond James
3/8/2016Piper Jaffray CompaniesReiterated RatingOverweight$86.00N/A
i
2/29/2016Pacific CrestReiterated RatingEqual WeightN/A
i
Rating by Chad Bartley at Pacific Crest
2/26/2016WedbushReiterated RatingOutperform$60.00 ➝ $55.00N/A
i
2/25/2016Piper Jaffray CompaniesBoost Price TargetOverweight$73.00 ➝ $86.00N/A
i
Rating by Neely Tamminga at Piper Jaffray Companies
2/4/2016The Goldman Sachs GroupUpgradeNeutral ➝ Buy$40.25 ➝ $53.00N/A
i
1/20/2016CitigroupUpgradeNeutral ➝ Buy$56.60 ➝ $38.40N/A
i
Rating by Mark May at Citigroup Inc.
(Data available from 1/20/2016 forward)
Wayfair logo
Wayfair Inc. engages in the e-commerce business in the United States and internationally. It provides approximately eighteen million products for the home sector under various brands. The company offers selection of furniture, décor, decorative accents, housewares, seasonal décor, and other home goods through its sites, including Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold brands. Wayfair Inc. was founded in 2002 and is headquartered in Boston, Massachusetts.
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Today's Range

Now: $294.09
$290.46
$306.30

50 Day Range

MA: $258.72
$225.81
$329.87

52 Week Range

Now: $294.09
$21.70
$369.00

Volume

1,598,502 shs

Average Volume

2,728,854 shs

Market Capitalization

$29.25 billion

P/E Ratio

N/A

Dividend Yield

N/A

Beta

3.43

Frequently Asked Questions

What sell-side analysts currently cover shares of Wayfair?

The following Wall Street sell-side analysts have issued stock ratings on Wayfair in the last year: Argus, Bank of America Co., Barclays PLC, Berenberg Bank, Buckingham Research, Canaccord Genuity, Cfra, Citigroup Inc., Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon Russell, Cowen Inc, Credit Suisse Group AG, DA Davidson, Deutsche Bank Aktiengesellschaft, Gordon Haskett, Guggenheim, Jefferies Financial Group Inc., JPMorgan Chase & Co., Loop Capital, Morgan Stanley, Needham & Company LLC, Oppenheimer Holdings Inc., Piper Sandler, Robert W. Baird, Smith Barney Citigroup, Stephens, Stifel Nicolaus, SunTrust Banks, Inc., The Goldman Sachs Group, Inc., Truist Financial Co., UBS Group AG, Wedbush, Wells Fargo & Company, William Blair, and Zacks Investment Research.

What is the current price target for Wayfair?

31 Wall Street analysts have set twelve-month price targets for Wayfair in the last year. Their average twelve-month price target is $273.00, suggesting a possible downside of 8.4%. Oppenheimer Holdings Inc. has the highest price target set, predicting W will reach $395.00 in the next twelve months. Stephens has the lowest price target set, forecasting a price of $65.00 for Wayfair in the next year.

What is the current consensus analyst rating for Wayfair?

Wayfair currently has 5 sell ratings, 11 hold ratings and 15 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in W, but not buy more shares or sell existing shares.

What other companies compete with Wayfair?

How do I contact Wayfair's investor relations team?

Wayfair's physical mailing address is 4 COPLEY PLACE 7TH FLOOR, BOSTON MA, 02116. The company's listed phone number is 617-532-6100 and its investor relations email address is ir@wayfair.com. The official website for Wayfair is www.wayfair.com.