NYSE:KR - The Kroger Stock Price Target and Predictions

  • Consensus Rating: Hold
  • Consensus Price Target: $35.32
  • Forecasted Upside: 6.93 %
  • Number of Analysts: 24
  • Breakdown:
  • 2 Sell Ratings
  • 16 Hold Ratings
  • 6 Buy Ratings
  • 0 Strong Buy Ratings
$33.03
▲ +0.59 (1.82%)
1 month | 3 months | 12 months
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Analyst Price Target for KR

i We calculate consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0-1.5 = Sell, 1.5-2.5 = Hold, 2.5-3.5 = Buy, >3.5 = Strong Buy). Our consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. Our consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
$35.32
▲ +6.93% Upside Potential
This price target is based on 24 analysts offering 12 month price targets for The Kroger in the last 3 months. The average price target is $35.32, with a high forecast of $43.00 and a low forecast of $28.00. The average price target represents a 6.93% upside from the last price of $33.03.
Hold
The current consensus among 24 contributing investment analysts is to hold stock in The Kroger. This Hold consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

  • 0 strong buy ratings
  • 6 buy ratings
  • 11 hold ratings
  • 1 sell ratings
6/2/2019
  • 0 strong buy ratings
  • 4 buy ratings
  • 11 hold ratings
  • 1 sell ratings
8/31/2019
  • 0 strong buy ratings
  • 6 buy ratings
  • 12 hold ratings
  • 1 sell ratings
11/29/2019
  • 0 strong buy ratings
  • 6 buy ratings
  • 11 hold ratings
  • 1 sell ratings
2/27/2020
  • 0 strong buy ratings
  • 7 buy ratings
  • 14 hold ratings
  • 2 sell ratings
5/27/2020
  • 0 strong buy ratings
  • 7 buy ratings
  • 16 hold ratings
  • 2 sell ratings
8/25/2020
  • 0 strong buy ratings
  • 7 buy ratings
  • 15 hold ratings
  • 2 sell ratings
10/24/2020
  • 0 strong buy ratings
  • 6 buy ratings
  • 16 hold ratings
  • 2 sell ratings
11/23/2020

Latest Recommendations

  • 0 strong buy ratings
  • 6 buy ratings
  • 16 hold ratings
  • 2 sell ratings

DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
11/20/2020Jefferies Financial GroupInitiated CoverageHold$33.00Low
i
10/23/2020Evercore ISIReiterated RatingOutperform ➝ In-Line$40.00 ➝ $36.00Low
i
10/14/2020Wells Fargo & CompanyDowngradeOverweight ➝ Equal Weight$38.00 ➝ $34.00High
i
9/16/2020Northcoast ResearchReiterated RatingBuyMedium
i
Rating by C. Cerankosky at Northcoast Research
9/14/2020ScotiabankBoost Price TargetSector Outperform$38.00 ➝ $40.00Low
i
9/14/2020UBS GroupBoost Price TargetNeutral$35.00 ➝ $36.00High
i
9/14/2020Bank of AmericaDowngradeBuy ➝ Neutral$40.00High
i
9/8/2020Telsey Advisory GroupBoost Price TargetOutperform$41.00 ➝ $43.00Medium
i
Rating by J. Feldman at Telsey Advisory Group
9/3/2020Credit Suisse GroupInitiated CoverageHold$35.00Medium
i
Rating by Kaumil Gajrawala at Credit Suisse Group AG
8/5/2020Credit Suisse GroupInitiated CoverageHold$35.00Low
i
Rating by Kaumil Gajrawala at Credit Suisse Group AG
8/5/2020OppenheimerReiterated RatingHold$34.00Low
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
7/29/2020MKM PartnersInitiated CoverageNeutral$40.00Medium
i
Rating by William Kirk at MKM Partners
7/24/2020BMO Capital MarketsReiterated RatingHold$34.00Low
i
7/21/2020The Goldman Sachs GroupInitiated CoverageNeutral$36.00High
i
6/25/2020Morgan StanleyBoost Price TargetEqual Weight$34.00 ➝ $35.00Low
i
Rating by Simeon Gutman at Morgan Stanley
6/19/2020Deutsche Bank AktiengesellschaftBoost Price Target$33.00 ➝ $35.00High
i
6/18/2020OppenheimerInitiated CoverageHold$34.00Medium
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
6/15/2020UBS GroupBoost Price TargetNeutral$33.00 ➝ $35.00Medium
i
6/11/2020Morgan StanleyReiterated RatingHold$34.00Medium
i
Rating by Simeon Gutman at Morgan Stanley
6/11/2020BMO Capital MarketsBoost Price TargetNeutral ➝ Market Perform$31.00 ➝ $34.00Medium
i
5/22/2020Wells Fargo & CompanyBoost Price TargetOverweight$37.00 ➝ $38.00Low
i
5/21/2020JPMorgan Chase & Co.Boost Price TargetNeutral$33.00 ➝ $34.00Low
i
5/13/2020Bank of AmericaBoost Price TargetBuy$37.00 ➝ $42.00Medium
i
4/29/2020CSFBBoost Price TargetNeutral$33.00 ➝ $35.00Low
i
4/29/2020Credit Suisse GroupBoost Price TargetNeutral$33.00 ➝ $35.00Low
i
4/17/2020JPMorgan Chase & Co.Boost Price TargetNeutral$32.00 ➝ $33.00Medium
i
4/15/2020CitigroupDowngradeBuy ➝ NeutralMedium
i
Rating by Paul Lejuez at Citigroup Inc.
4/14/2020CitigroupDowngradeBuy ➝ Neutral$32.00Low
i
Rating by Paul Lejuez at Citigroup Inc.
4/6/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$31.00 ➝ $33.00Medium
i
Rating by Paul Trussell at Deutsche Bank Aktiengesellschaft
3/31/2020Wolfe ResearchInitiated CoverageOutperformLow
i
3/26/2020Exane BNP ParibasInitiated CoverageUnderperform$28.00Low
i
3/26/2020BNP ParibasInitiated CoverageUnderperform$28.00High
i
3/18/2020Telsey Advisory GroupUpgradeMarket Perform ➝ Outperform$33.00 ➝ $39.00High
i
Rating by J. Feldman at Telsey Advisory Group
3/17/2020Morgan StanleyBoost Price TargetEqual Weight$29.00 ➝ $31.00High
i
3/9/2020UBS GroupBoost Price TargetNeutral$29.00 ➝ $33.00Low
i
Rating by Michael Lasser at UBS Group AG
3/6/2020Telsey Advisory GroupBoost Price TargetMarket Perform$29.00 ➝ $33.00High
i
Rating by J. Feldman at Telsey Advisory Group
3/6/2020Sanford C. BernsteinReiterated RatingBuy$37.00Medium
i
Rating by Brandon Fletcher at Sanford C. Bernstein
3/6/2020Morgan StanleyBoost Price TargetEqual Weight$27.00 ➝ $29.00Low
i
Rating by Simeon Gutman at Morgan Stanley
3/6/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$28.00 ➝ $31.00High
i
Rating by Paul Trussell at Deutsche Bank Aktiengesellschaft
3/6/2020BMO Capital MarketsBoost Price TargetMarket Perform$26.00 ➝ $31.00High
i
3/6/2020StephensBoost Price TargetEqual Weight$25.00 ➝ $35.00Medium
i
3/6/2020Credit Suisse GroupDowngradeOutperform ➝ Neutral$30.00 ➝ $33.00Medium
i
Rating by Judah Frommer at Credit Suisse Group AG
3/5/2020OppenheimerInitiated CoverageHold$34.00High
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
3/5/2020CfraBoost Price TargetBuy$30.00 ➝ $37.00Medium
i
3/4/2020JPMorgan Chase & Co.Boost Price TargetNeutral$27.00 ➝ $28.00High
i
3/2/2020Telsey Advisory GroupReiterated RatingMarket Perform$29.00 ➝ $33.00High
i
Rating by J. Feldman at Telsey Advisory Group
1/22/2020Morgan StanleyBoost Price TargetEqual Weight$26.00 ➝ $27.00Low
i
Rating by Simeon Gutman at Morgan Stanley
12/12/2019Evercore ISIUpgradeIn-Line ➝ Outperform$33.00Low
i
12/9/2019Credit Suisse GroupReiterated RatingBuy$30.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
12/6/2019Deutsche Bank AktiengesellschaftReiterated RatingHold$27.00 ➝ $28.00Medium
i
12/6/2019Telsey Advisory GroupReiterated RatingMarket Perform$29.00High
i
12/2/2019Wells Fargo & CompanyBoost Price TargetOutperform$29.00 ➝ $31.00Medium
i
11/14/2019ArgusReiterated RatingBuyLow
i
11/12/2019Deutsche Bank AktiengesellschaftUpgradeSell ➝ Hold$22.00 ➝ $27.00Low
i
11/6/2019Telsey Advisory GroupBoost Price TargetMarket Perform$27.00 ➝ $29.00High
i
10/28/2019OppenheimerLower Price TargetOutperform$28.00 ➝ $26.00Low
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
10/24/2019JPMorgan Chase & Co.Boost Price Target$24.00 ➝ $27.00Low
i
10/10/2019Jefferies Financial GroupDowngradeBuy ➝ Hold$29.00 ➝ $26.00High
i
9/24/2019CitigroupLower Price TargetBuy$30.00 ➝ $21.00Low
i
9/13/2019Bank of AmericaSet Price TargetBuy$28.00Low
i
Rating by Robert Ohmes at Bank of America Co.
9/13/2019Morgan StanleySet Price TargetHold$26.00Low
i
Rating by Simeon Gutman at Morgan Stanley
9/13/2019UBS GroupBoost Price TargetNeutral$25.00 ➝ $26.00Medium
i
9/13/2019Credit Suisse GroupReiterated RatingOutperform$27.00 ➝ $29.00Medium
i
9/12/2019OppenheimerSet Price TargetHold$28.00Low
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
9/11/2019Pivotal ResearchReiterated RatingBuy$26.00 ➝ $30.00Low
i
9/4/2019BMO Capital MarketsReiterated RatingMarket Perform$24.00 ➝ $26.00Medium
i
9/3/2019GuggenheimSet Price TargetBuy$26.00Low
i
Rating by John Heinbockel at Guggenheim
8/2/2019Pivotal ResearchUpgradeHold ➝ Buy$26.00High
i
6/24/2019GuggenheimLower Price Target$31.00 ➝ $26.00Low
i
6/21/2019Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$29.00 ➝ $27.00High
i
6/18/2019BMO Capital MarketsLower Price TargetMarket Perform$24.00High
i
5/29/2019Bank of AmericaLower Price TargetBuy ➝ Buy$37.00 ➝ $30.00Low
i
Rating by Robert Ohmes at Bank of America Co.
5/20/2019Sanford C. BernsteinUpgradeMarket Perform ➝ Outperform$33.00Low
i
3/20/2019Evercore ISIInitiated CoverageIn-line ➝ In-Line$27.00Low
i
3/8/2019ScotiabankSet Price TargetBuy$32.00Low
i
Rating by Patricia Baker at Scotiabank
3/8/2019Pivotal ResearchReiterated RatingHold ➝ Hold$31.00 ➝ $26.00Medium
i
3/8/2019Morgan StanleyLower Price TargetEqual Weight ➝ Equal Weight$27.00 ➝ $26.00Medium
i
Rating by Vincent Sinisi at Morgan Stanley
3/8/2019Buckingham ResearchLower Price TargetUnderperform ➝ Underperform$24.00 ➝ $22.00Medium
i
3/8/2019Credit Suisse GroupLower Price TargetOutperform ➝ Outperform$33.00 ➝ $30.00High
i
Rating by Judah Frommer at Credit Suisse Group AG
3/8/2019Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$31.00 ➝ $29.00High
i
2/7/2019Buckingham ResearchInitiated CoverageUnderperform$28.18Low
i
12/7/2018Loop CapitalSet Price TargetHold$30.00Low
i
Rating by Andrew Wolf at Loop Capital
12/7/2018StephensSet Price TargetHold$30.00Medium
i
Rating by Ben Bienvenu at Stephens
12/7/2018Credit Suisse GroupBoost Price TargetOutperform ➝ Outperform$32.00 ➝ $33.00Medium
i
Rating by Judah Frommer at Credit Suisse Group AG
12/7/2018Bank of AmericaReiterated RatingBuy ➝ Buy$35.00 ➝ $37.00Medium
i
12/4/2018Credit Suisse GroupReiterated RatingHold$32.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
12/4/2018Pivotal ResearchReiterated RatingHold$31.00High
i
10/31/2018Jefferies Financial GroupBoost Price TargetBuy ➝ Buy$33.00 ➝ $35.00Medium
i
10/31/2018UBS GroupBoost Price TargetNeutral ➝ Neutral$29.00 ➝ $31.00Medium
i
10/31/2018Telsey Advisory GroupBoost Price TargetMarket Perform ➝ Market Perform$29.00 ➝ $31.00Medium
i
10/9/2018Deutsche Bank AktiengesellschaftDowngradeHold ➝ Sell$30.00 ➝ $24.00High
i
10/5/2018Credit Suisse GroupSet Price TargetBuy$32.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
9/27/2018Morgan StanleyLower Price TargetEqual Weight ➝ Hold$28.00 ➝ $27.00Low
i
9/14/2018Credit Suisse GroupLower Price TargetOutperform$33.00 ➝ $32.00High
i
Rating by Judah Frommer at Credit Suisse Group AG
9/14/2018StephensSet Price TargetHold$28.00High
i
Rating by Ben Bienvenu at Stephens
9/13/2018Credit Suisse GroupSet Price TargetHold$33.00High
i
Rating by Judah Frommer at Credit Suisse Group AG
9/13/2018Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market PerformMedium
i
9/10/2018Wells Fargo & CompanyBoost Price TargetOutperform ➝ Outperform$33.00 ➝ $36.00Medium
i
9/7/2018Credit Suisse GroupSet Price TargetHold$33.00High
i
Rating by Judah Frommer at Credit Suisse Group AG
9/7/2018StephensSet Price TargetHold$29.00Low
i
Rating by Ben Bienvenu at Stephens
7/23/2018Northcoast ResearchReiterated RatingBuy$36.00Low
i
7/6/2018CitigroupInitiated CoverageBuyLow
i
7/2/2018Deutsche Bank AktiengesellschaftInitiated CoverageHold$30.00Low
i
6/29/2018Credit Suisse GroupSet Price TargetHold$31.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
6/26/2018CitigroupReiterated RatingBuy$34.00Low
i
6/25/2018Wolfe ResearchDowngradeMarket Perform ➝ UnderperformLow
i
6/25/2018Pivotal ResearchDowngradeBuy ➝ Hold$30.00 ➝ $31.00Medium
i
Rating by Ajay Jain at Pivotal Research
6/22/2018Credit Suisse GroupBoost Price TargetOutperform ➝ Outperform$30.00 ➝ $31.00Medium
i
Rating by Judah Frommer at Credit Suisse Group AG
6/22/2018Morgan StanleyBoost Price TargetEqual Weight ➝ Equal Weight$26.50 ➝ $28.00Medium
i
Rating by Vincent Sinisi at Morgan Stanley
6/22/2018Jefferies Financial GroupBoost Price TargetBuy ➝ Buy$31.00 ➝ $33.00High
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
6/22/2018Telsey Advisory GroupBoost Price TargetMarket Perform$27.00 ➝ $29.00High
i
6/19/2018Loop CapitalBoost Price TargetHold$25.00 ➝ $27.00Low
i
Rating by Andrew Wolf at Loop Capital
5/24/2018Credit Suisse GroupSet Price TargetBuy$30.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
5/17/2018Credit Suisse GroupSet Price TargetBuy$30.00Low
i
Rating by Judah Frommer at Credit Suisse Group AG
5/17/2018Bank of AmericaUpgradeNeutral ➝ Buy$28.00 ➝ $33.00Medium
i
5/11/2018Moffett NathansonDowngradeBuy ➝ NeutralLow
i
4/17/2018Credit Suisse GroupInitiated CoverageOutperform ➝ Outperform$28.00Low
i
3/26/2018Loop CapitalSet Price TargetHold$25.00Low
i
Rating by Andrew Wolf at Loop Capital
3/12/2018Jefferies Financial GroupSet Price TargetBuy$31.00Low
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
3/12/2018Morgan StanleySet Price TargetHold$27.00Low
i
Rating by Vincent Sinisi at Morgan Stanley
3/12/2018Pivotal ResearchReiterated RatingBuy$32.00 ➝ $28.00Medium
i
Rating by Ajay Jain at Pivotal Research
3/12/2018BMO Capital MarketsSet Price TargetMarket Perform ➝ Hold$31.00 ➝ $27.00Low
i
Rating by Kelly Bania at BMO Capital Markets
3/9/2018Bank of AmericaLower Price TargetNeutral ➝ Neutral$33.00 ➝ $28.00Low
i
3/9/2018Royal Bank of CanadaSet Price TargetBuy$36.00Low
i
Rating by William Kirk at Royal Bank of Canada
3/9/2018Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$32.00 ➝ $27.00High
i
3/9/2018Morgan StanleyReiterated RatingEqual Weight ➝ Equal Weight$29.00 ➝ $26.50High
i
3/9/2018Sanford C. BernsteinInitiated CoverageMkt Perform ➝ Market Perform$27.00High
i
3/9/2018StephensSet Price TargetHold$22.00High
i
Rating by Ben Bienvenu at Stephens
3/7/2018Loop CapitalSet Price TargetHold$28.00High
i
Rating by Andrew Wolf at Loop Capital
3/6/2018Pivotal ResearchReiterated RatingBuy ➝ Buy$32.00 ➝ $28.00Low
i
Rating by Ajay Jain at Pivotal Research
3/2/2018BMO Capital MarketsSet Price TargetHold$31.00Medium
i
Rating by Kelly Bania at BMO Capital Markets
2/28/2018Royal Bank of CanadaReiterated RatingOutperform$38.00Medium
i
2/6/2018Morgan StanleyBoost Price TargetEqual Weight ➝ Equal Weight$28.00 ➝ $29.00Medium
i
1/24/2018BMO Capital MarketsSet Price TargetHold$31.00Medium
i
Rating by Kelly Bania at BMO Capital Markets
1/16/2018StephensSet Price TargetHold$29.00Medium
i
Rating by Ben Bienvenu at Stephens
1/5/2018Jefferies Financial GroupUpgradeHold ➝ Buy$26.98 ➝ $33.00Low
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
12/26/2017CitigroupBoost Price TargetBuy ➝ Buy$30.00 ➝ $33.00Low
i
12/20/2017Wolfe ResearchUpgradeUnderperform ➝ Market PerformLow
i
12/4/2017OppenheimerReiterated RatingHold$26.00Low
i
12/4/2017Moffett NathansonInitiated CoverageBuyLow
i
12/2/2017Pivotal ResearchSet Price TargetBuy$30.00High
i
Rating by Ajay Jain at Pivotal Research
12/1/2017BMO Capital MarketsSet Price TargetHold$29.00Low
i
Rating by Kelly Bania at BMO Capital Markets
12/1/2017Telsey Advisory GroupBoost Price TargetMarket Perform ➝ Market Perform$24.00 ➝ $28.00Low
i
Rating by J. Feldman at Telsey Advisory Group
11/14/2017The Goldman Sachs GroupReiterated RatingNeutral$22.00N/A
i
Rating by Christopher Prykull at The Goldman Sachs Group, Inc.
11/6/2017Northcoast ResearchUpgradeNeutral ➝ BuyN/A
i
Rating by C. Cerankosky at Northcoast Research
11/3/2017Wells Fargo & CompanyReiterated RatingOutperform ➝ Outperform$26.00N/A
i
Rating by Zachary Fadem at Wells Fargo & Company
10/12/2017UBS GroupReiterated RatingHold$24.00N/A
i
10/12/2017StephensUpgradeUnderweight ➝ Equal Weight$36.44N/A
i
10/4/2017OppenheimerReiterated RatingHold$22.00Low
i
9/12/2017Pivotal ResearchUpgradeHold ➝ Buy$21.34 ➝ $25.00Low
i
9/12/2017Hilliard LyonsReiterated RatingBuy$30.00 ➝ $30.00Low
i
9/11/2017BMO Capital MarketsLower Price TargetMarket Perform$24.00 ➝ $20.00Low
i
Rating by Kelly Bania at BMO Capital Markets
9/11/2017The Goldman Sachs GroupReiterated RatingNeutral$26.00 ➝ $23.00Low
i
9/11/2017Jefferies Financial GroupLower Price TargetHold ➝ Hold$24.00 ➝ $19.00Low
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
9/11/2017Deutsche Bank AktiengesellschaftDowngradeBuy ➝ Hold$26.00 ➝ $21.00Medium
i
Rating by Shane Higgins at Deutsche Bank Aktiengesellschaft
9/8/2017OppenheimerDowngradeMarket Perform$28.00 ➝ $23.00Medium
i
9/8/2017UBS GroupDowngradeOutperform ➝ Market PerformHigh
i
9/7/2017Royal Bank of CanadaReiterated RatingOverweightHigh
i
Rating by William Kirk at Royal Bank of Canada
9/6/2017UBS GroupReiterated RatingNeutral$24.00Low
i
9/5/2017OppenheimerReiterated RatingBuy$28.00 ➝ $28.00Low
i
9/5/2017Deutsche Bank AktiengesellschaftReiterated RatingBuy$26.00Low
i
Rating by Shane Higgins at Deutsche Bank Aktiengesellschaft
8/31/2017Jefferies Financial GroupReiterated RatingHold$25.00 ➝ $24.00Medium
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
8/28/2017Royal Bank of CanadaSet Price TargetBuy$34.00Low
i
Rating by William Kirk at Royal Bank of Canada
8/25/2017Jefferies Financial GroupReiterated RatingHoldLow
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
8/11/2017StephensInitiated CoverageUnderweight$20.00Low
i
7/18/2017Royal Bank of CanadaSet Price TargetBuy$34.00Low
i
Rating by William Kirk at Royal Bank of Canada
7/2/2017Wells Fargo & CompanyReiterated RatingOutperform$28.00Low
i
Rating by Zachary Fadem at Wells Fargo & Company
6/23/2017Jefferies Financial GroupReiterated RatingHold$26.00 ➝ $25.00Low
i
6/19/2017Deutsche Bank AktiengesellschaftSet Price TargetBuy$35.00 ➝ $26.00Low
i
Rating by Shane Higgins at Deutsche Bank Aktiengesellschaft
6/19/2017ArgusReiterated RatingBuyLow
i
6/19/2017Morgan StanleyDowngradeOverweight ➝ Equal Weight$40.00 ➝ $30.00Low
i
6/18/2017OppenheimerReiterated RatingOutperform$38.00 ➝ $28.00Low
i
6/16/2017UBS GroupReiterated RatingNeutral$32.00 ➝ $27.00N/A
i
6/16/2017Morgan StanleyReiterated RatingOverweight ➝ Equal Weight$40.00 ➝ $30.00Medium
i
6/16/2017BMO Capital MarketsSet Price TargetHold$32.00 ➝ $27.00Medium
i
Rating by Kelly Bania at BMO Capital Markets
6/16/2017Jefferies Financial GroupReiterated RatingHold$30.00 ➝ $26.00Medium
i
6/16/2017Royal Bank of CanadaLower Price TargetOutperform$37.00 ➝ $34.00High
i
Rating by William Kirk at Royal Bank of Canada
6/16/2017ScotiabankLower Price TargetOutperform$36.00 ➝ $31.00High
i
6/16/2017BarclaysLower Price TargetEqual Weight$33.00 ➝ $25.00High
i
6/16/2017The Goldman Sachs GroupDowngradeBuy ➝ Neutral$33.00 ➝ $26.00High
i
6/16/2017JPMorgan Chase & Co.DowngradeOverweight ➝ Neutral$34.00 ➝ $24.00High
i
6/16/2017Telsey Advisory GroupDowngradeOutperform ➝ Market Perform$38.00 ➝ $29.00High
i
Rating by J. Feldman at Telsey Advisory Group
6/15/2017Bank of AmericaDowngradeBuy ➝ NeutralHigh
i
6/13/2017Royal Bank of CanadaReiterated RatingBuy$34.00Medium
i
Rating by William Kirk at Royal Bank of Canada
6/12/2017Wells Fargo & CompanyReiterated RatingBuy$35.00 ➝ $28.00Medium
i
Rating by Zachary Fadem at Wells Fargo & Company
6/10/2017BMO Capital MarketsSet Price TargetHold$32.00High
i
Rating by Kelly Bania at BMO Capital Markets
5/24/2017Loop CapitalReiterated RatingHold$32.00Low
i
5/15/2017Loop CapitalInitiated CoverageHold ➝ Hold$32.00Low
i
5/12/2017Royal Bank of CanadaReiterated RatingBuy$37.00Low
i
5/12/2017Deutsche Bank AktiengesellschaftReiterated RatingBuyLow
i
Rating by Shane Higgins at Deutsche Bank Aktiengesellschaft
4/18/2017BMO Capital MarketsSet Price TargetHold$32.00Low
i
Rating by Kelly Bania at BMO Capital Markets
3/23/2017UBS GroupInitiated CoverageNeutral$32.00N/A
i
3/23/2017Royal Bank of CanadaUpgradeSector Perform ➝ Outperform$37.00Low
i
3/7/2017Northcoast ResearchDowngradeBuy ➝ NeutralN/A
i
Rating by C. Cerankosky at Northcoast Research
3/6/2017Hilliard LyonsDowngradeBuyN/A
i
3/5/2017Deutsche Bank AktiengesellschaftSet Price TargetBuy$39.00 ➝ $35.00N/A
i
Rating by shane higgins at Deutsche Bank Aktiengesellschaft
3/4/2017BMO Capital MarketsSet Price TargetHold$35.00N/A
i
Rating by Kelly Bania at BMO Capital Markets
3/3/2017Wells Fargo & CompanyReiterated RatingBuyN/A
i
3/3/2017Pivotal ResearchLower Price TargetHold$35.00 ➝ $32.00N/A
i
3/3/2017ArgusLower Price TargetBuy$43.00 ➝ $40.00N/A
i
3/3/2017The Goldman Sachs GroupDowngradeConviction-Buy ➝ BuyN/A
i
3/3/2017BMO Capital MarketsLower Price TargetMarket Perform$35.00 ➝ $34.00N/A
i
Rating by kelly bania at BMO Capital Markets
3/3/2017Jefferies Financial GroupReiterated RatingHold$30.00N/A
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
3/2/2017Credit Suisse GroupSet Price TargetHold$33.00N/A
i
Rating by Edward Kelly at Credit Suisse Group AG
2/28/2017BarclaysReiterated RatingEqual Weight$33.00N/A
i
Rating by meredith adler at Barclays PLC
2/28/2017GuggenheimReiterated RatingBuy$40.00N/A
i
2/22/2017OppenheimerReiterated RatingOutperform$36.00 ➝ $38.00N/A
i
1/19/2017Credit Suisse GroupReiterated RatingNeutral$29.00 ➝ $33.00N/A
i
Rating by edward kelly at Credit Suisse Group AG
12/14/2016Piper Jaffray CompaniesUpgradeUnderweight ➝ Neutral$28.00 ➝ $34.00N/A
i
12/6/2016GuggenheimReiterated RatingBuy$40.00N/A
i
12/2/2016Pivotal ResearchDowngradeBuy ➝ Hold$38.00 ➝ $35.00N/A
i
12/2/2016Jefferies Financial GroupLower Price Target$30.00N/A
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
12/2/2016Royal Bank of CanadaReiterated RatingSector Perform$37.00N/A
i
Rating by William Kirk at Royal Bank of Canada
12/1/2016OppenheimerReiterated RatingOutperform$40.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
12/1/2016SunTrust BanksReiterated RatingNeutral$35.00N/A
i
Rating by david magee at SunTrust Banks, Inc.
12/1/2016Jefferies Financial GroupSet Price TargetHold$32.00N/A
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
12/1/2016Deutsche Bank AktiengesellschaftReiterated RatingBuy$39.00N/A
i
Rating by shane higgins at Deutsche Bank Aktiengesellschaft
12/1/2016CitigroupReiterated RatingBuy$39.00N/A
i
Rating by Alvin Concepcion at Citigroup Inc.
12/1/2016ArgusReiterated RatingBuy$43.00N/A
i
11/30/2016Wells Fargo & CompanyReiterated RatingOutperform$37.50N/A
i
11/30/2016BMO Capital MarketsReiterated RatingMarket Perform$35.00N/A
i
Rating by kelly bania at BMO Capital Markets
11/29/2016BarclaysReiterated RatingEqual Weight$33.00N/A
i
Rating by meredith adler at Barclays PLC
11/28/2016Royal Bank of CanadaReiterated RatingSector Perform$37.00N/A
i
Rating by william kirk at Royal Bank of Canada
11/28/2016GuggenheimReiterated RatingBuy$40.00N/A
i
11/3/2016Deutsche Bank AktiengesellschaftReiterated RatingBuy$39.00N/A
i
Rating by shane higgins at Deutsche Bank Aktiengesellschaft
10/31/2016GuggenheimReiterated RatingBuy$40.00N/A
i
10/26/2016Deutsche Bank AktiengesellschaftReiterated RatingBuy$39.00N/A
i
Rating by shane higgins at Deutsche Bank Aktiengesellschaft
10/26/2016Jefferies Financial GroupReiterated RatingHold$33.00N/A
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
10/12/2016Morgan StanleyReiterated RatingOverweight$40.00N/A
i
10/7/2016CitigroupSet Price TargetBuy$39.00N/A
i
Rating by Alvin Concepcion at Citigroup Inc.
10/5/2016OppenheimerReiterated RatingOutperform$40.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
10/1/2016Jefferies Financial GroupSet Price TargetHold$32.00N/A
i
Rating by Christopher Mandeville at Jefferies Financial Group Inc.
9/23/2016BarclaysInitiated CoverageEqual Weight$33.00N/A
i
9/16/2016Royal Bank of CanadaReiterated RatingSector Perform$37.00N/A
i
Rating by william kirk at Royal Bank of Canada
9/14/2016The Goldman Sachs GroupReiterated RatingBuy$40.00 ➝ $39.00N/A
i
9/13/2016CitigroupLower Price TargetBuy$43.00 ➝ $39.00N/A
i
Rating by Alvin Concepcion at Citigroup Inc.
9/12/2016SunTrust BanksSet Price TargetHold$39.00 ➝ $35.00N/A
i
9/12/2016ArgusLower Price TargetBuy$45.00 ➝ $43.00N/A
i
9/12/2016Telsey Advisory GroupLower Price TargetOutperform$46.00 ➝ $40.00N/A
i
9/11/2016BMO Capital MarketsSet Price TargetHold$35.00N/A
i
Rating by kelly bania at BMO Capital Markets
9/9/2016Deutsche Bank AktiengesellschaftLower Price TargetBuy$41.00 ➝ $39.00N/A
i
Rating by Karen Short at Deutsche Bank Aktiengesellschaft
9/8/2016Credit Suisse GroupSet Price TargetHold$34.00 ➝ $29.00N/A
i
Rating by edward kelly at Credit Suisse Group AG
9/8/2016Piper Jaffray CompaniesReiterated RatingUnderweight$31.00N/A
i
9/7/2016Royal Bank of CanadaReiterated RatingSector Perform$39.00 ➝ $37.00N/A
i
9/7/2016Royal Bank of CanadaLower Price TargetSector Perform$39.00 ➝ $37.00N/A
i
Rating by William Kirk at Royal Bank of Canada
8/31/2016Jefferies Financial GroupLower Price TargetHold$39.00 ➝ $37.00N/A
i
8/29/2016CitigroupLower Price TargetBuy$44.00 ➝ $43.00N/A
i
Rating by Alvin Concepcion at Citigroup Inc.
8/24/2016OppenheimerLower Price TargetOutperform$42.00 ➝ $40.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
8/23/2016Cleveland ResearchDowngradeBuy ➝ HoldN/A
i
8/4/2016Wells Fargo & CompanyReiterated RatingOutperformN/A
i
8/2/2016BMO Capital MarketsDowngradeOutperform ➝ Market Perform$34.01 ➝ $35.00N/A
i
7/28/2016Wolfe ResearchDowngradePeer Perform ➝ UnderperformN/A
i
7/28/2016Credit Suisse GroupReiterated RatingHold$34.00N/A
i
Rating by Edward Kelly at Credit Suisse Group AG
7/26/2016The Goldman Sachs GroupUpgradeNeutral ➝ Buy$42.00N/A
i
7/15/2016OppenheimerReiterated RatingOutperform$42.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
6/23/2016Hilliard LyonsUpgradeNeutral ➝ Buy$41.00N/A
i
Rating by Jeffrey Thomison at Hilliard Lyons
6/21/2016Royal Bank of CanadaReiterated RatingSector Perform$39.00N/A
i
Rating by William Kirk at Royal Bank of Canada
6/20/2016CitigroupReiterated RatingBuy$44.00N/A
i
Rating by Alvin Concepcion at Citigroup Inc.
6/17/2016Deutsche Bank AktiengesellschaftLower Price TargetBuy$48.00 ➝ $41.00N/A
i
Rating by Karen Short at Deutsche Bank Aktiengesellschaft
6/17/2016Piper Jaffray CompaniesReiterated RatingUnderweight$29.00N/A
i
6/15/2016Wolfe ResearchDowngradeOutperform ➝ Market PerformN/A
i
6/13/2016Royal Bank of CanadaReiterated RatingSector Perform$39.00N/A
i
6/6/2016OppenheimerReiterated RatingBuy$42.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
5/20/2016Jefferies Financial GroupReiterated RatingHoldN/A
i
5/12/2016Credit Suisse GroupLower Price TargetNeutral$36.00 ➝ $34.00N/A
i
5/9/2016Piper Jaffray CompaniesInitiated CoverageUnderweight$29.00N/A
i
5/3/2016SunTrust BanksInitiated CoverageNeutral$39.00N/A
i
4/20/2016CitigroupReiterated RatingBuyN/A
i
Rating by Alvin Concepcion at Citigroup Inc.
4/8/2016JPMorgan Chase & Co.Lower Price TargetOverweight$44.00 ➝ $43.00N/A
i
4/6/2016Morgan StanleyReiterated RatingBuyN/A
i
Rating by Vincent Sinisi at Morgan Stanley
3/7/2016OppenheimerReiterated RatingOutperform$47.00 ➝ $42.00N/A
i
Rating by Rupesh Parikh at Oppenheimer Holdings Inc.
3/6/2016Deutsche Bank AktiengesellschaftReiterated RatingBuyN/A
i
Rating by Karen Short at Deutsche Bank Aktiengesellschaft
3/4/2016Hilliard LyonsUpgradeNeutral ➝ BuyN/A
i
3/4/2016Pivotal ResearchLower Price TargetBuy$46.00 ➝ $44.00N/A
i
3/4/2016MacquarieDowngradeNeutral ➝ Underperform$33.00 ➝ $27.00N/A
i
3/1/2016OppenheimerReiterated RatingOutperform$47.00N/A
i
2/12/2016Stifel NicolausInitiated CoverageBuy$45.00 ➝ $45.00N/A
i
1/22/2016Credit Suisse GroupLower Price TargetNeutral$40.00 ➝ $36.00N/A
i
1/6/2016OppenheimerBoost Price TargetOutperform$42.00 ➝ $47.00N/A
i
1/5/2016BMO Capital MarketsReiterated RatingOutperform$45.00N/A
i
12/23/2015GuggenheimBoost Price TargetBuy$45.00 ➝ $46.00N/A
i
12/22/2015JPMorgan Chase & Co.Boost Price TargetOverweight$45.00 ➝ $46.00N/A
i
12/18/2015Wells Fargo & CompanyInitiated CoverageOutperformN/A
i
12/14/2015ArgusBoost Price TargetBuy$43.00 ➝ $45.00N/A
i
12/7/2015Northcoast ResearchUpgradeNeutral ➝ Buy$51.00N/A
i
Rating by C. Cerankosky at Northcoast Research
12/6/2015GuggenheimBoost Price TargetBuy$43.00 ➝ $45.00N/A
i
12/5/2015BarclaysReiterated RatingHoldN/A
i
Rating by Meredith Adler at Barclays PLC
12/4/2015JPMorgan Chase & Co.Boost Price TargetOverweight$44.00 ➝ $45.00N/A
i
12/4/2015Truist FinancialBoost Price TargetBuy$42.00 ➝ $44.00N/A
i
12/4/2015Deutsche Bank AktiengesellschaftBoost Price TargetBuy$45.00 ➝ $48.00N/A
i
Rating by Karen Short at Deutsche Bank Aktiengesellschaft
12/4/2015BarclaysReiterated RatingEqual Weight$38.00 ➝ $40.00N/A
i
Rating by Meredith Adler at Barclays PLC
12/4/2015Telsey Advisory GroupBoost Price TargetOutperform$43.00 ➝ $46.00N/A
i
12/1/2015Royal Bank of CanadaReiterated RatingSector Perform$38.00N/A
i
11/30/2015GuggenheimBoost Price TargetBuy$43.00 ➝ $43.00N/A
i
(Data available from 11/23/2015 forward)
The Kroger logo
The Kroger Co. operates as a retailer in the United States. The company operates supermarkets, multi-department stores, marketplace stores, and price impact warehouse stores. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys. The company's marketplace stores offer full-service grocery, pharmacy, health and beauty care departments, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and price impact warehouse stores provides grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. It also manufactures and processes food products for sale in its supermarkets; and sells fuel through 1,567 fuel centers. As of March 25, 2020, the company operated 2,757 retail food stores under various banner names in 35 states and the District of Columbia, as well as an online retail store. The Kroger Co. has a strategic partnership with Ocado Solutions to construct three new customer fulfillment centers in the Great Lakes, Pacific Northwest, and West regions. The company was founded in 1883 and is based in Cincinnati, Ohio.
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Today's Range

Now: $33.03
$32.28
$33.24

50 Day Range

MA: $33.11
$31.01
$34.80

52 Week Range

Now: $33.03
$26.25
$37.22

Volume

12,655,728 shs

Average Volume

9,832,005 shs

Market Capitalization

$25.58 billion

P/E Ratio

10.10

Dividend Yield

2.22%

Beta

0.35