GrowGeneration Corp., through its subsidiaries, owns and operates retail hydroponic and organic gardening stores in the United States. It engages in the marketing and distribution of horticultural, organics, and lighting and hydroponics products, including lighting fixtures, nutrients, seeds and growing media, systems, trays, fans, filters, humidifiers and dehumidifiers, timers, instruments, water pumps, irrigation supplies, and hand tools. The company also operates GrowGen.Pro, an online e-commerce store. The company serves commercial and urban cultivators growing specialty crops, including organics, greens, and plant-based medicines. As of March 27, 2020, it operated a chain of 27 retail and commercial hydroponic/gardening centers, including 5 locations in Colorado, 4 locations in California, 4 locations in Michigan, 2 locations in Nevada, 1 location in Washington, 1 location in Oregon, 4 locations in Oklahoma, 1 location in Rhode Island, 3 locations in Maine, 1 location in Florida, 1 distribution center in California, and an online e-commerce store. The company was formerly known as Easylife Corp. GrowGeneration Corp. was founded in 2008 and is headquartered in Denver, Colorado.