Quick Links: Consensus Ratings,
Ratings History,
Earnings History,
Company Description
Consensus Ratings for Lorillard (NYSE:LO) (?) The ratings breakdown includes the most recent rating from each analyst that has rated the stock within the last twelve months. The consensus price target is a mean average of the most recent price target set by each analyst that has set a price target for the stock in the last twelve months.| Ratings Breakdown: | 1 Sell Rating(s), 7 Hold Rating(s), 5 Buy Rating(s) |
| Consensus Rating: | Hold |
| Consensus Price Target: | $63.41 (44.50% upside) |
Analysts' Ratings History for Lorillard (NYSE:LO)| Date | Firm | Action | Company | Old Rating | New Rating | Old Price Target | New Price Target | Details |
|---|
| 5/21/2013 | TheStreet | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 4/26/2013 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $45.00 | View |
| 4/12/2013 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $43.00 | View |
| 4/12/2013 | JPMorgan Chase | Reiterated Rating | Lorillard (LO) | | Neutral | | $46.00 | View |
| 3/1/2013 | TheStreet | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 2/26/2013 | Credit Agricole | Downgrade | Lorillard (LO) | Buy | Underperform | $49.00 | $42.00 | View |
| 2/19/2013 | Jefferies Group | Boost Price Target | Lorillard (LO) | | Buy | $43.00 | $46.00 | View |
| 2/19/2013 | Jefferies Group | Boost Price Target | Lorillard (LO) | | Buy | | $46.00 | View |
| 2/15/2013 | Credit Agricole | Boost Price Target | Lorillard (LO) | | | $45.00 | $49.00 | View |
| 2/14/2013 | S&P Equity Research | Boost Price Target | Lorillard (LO) | | Buy | $42.00 | $45.00 | View |
| 2/14/2013 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $44.00 | View |
| 2/14/2013 | Bank of America | Boost Price Target | Lorillard (LO) | | Neutral | | $42.00 | View |
| 2/6/2013 | TheStreet | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 1/22/2013 | Jefferies Group | Lower Price Target | Lorillard (LO) | | Buy | | $43.00 | View |
| 1/21/2013 | EVA Dimensions | Downgrade | Lorillard (LO) | | Hold | | | View |
| 1/16/2013 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $123.00 | View |
| 1/16/2013 | Goldman Sachs | Reiterated Rating | Lorillard (LO) | | Neutral | | $44.67 | View |
| 1/7/2013 | UBS AG | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 12/27/2012 | TheStreet | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 12/19/2012 | Credit Agricole | Reiterated Rating | Lorillard (LO) | | Buy | | $135.00 | View |
| 12/11/2012 | Wells Fargo | Reiterated Rating | Lorillard (LO) | Outperform | Outperform | | | View |
| 11/30/2012 | Jefferies Group | Reiterated Rating | Lorillard (LO) | | Buy | | $126.00 | View |
| 10/26/2012 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $121.00 | View |
| 10/25/2012 | Deutsche Bank | Reiterated Rating | Lorillard (LO) | | Hold | | $124.00 | View |
| 10/19/2012 | Goldman Sachs | Reiterated Rating | Lorillard (LO) | | Neutral | | $141.00 | View |
| 10/16/2012 | Wells Fargo | Upgrade | Lorillard (LO) | Market Perform | Outperform | | | View |
| 10/12/2012 | Deutsche Bank | Reiterated Rating | Lorillard (LO) | | Hold | | $127.00 | View |
| 10/2/2012 | Credit Agricole | Initiated Coverage | Lorillard (LO) | | Buy | | $135.00 | View |
| 9/19/2012 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $125.00 | View |
| 8/17/2012 | Deutsche Bank | Reiterated Rating | Lorillard (LO) | | Hold | | | View |
| 8/17/2012 | Jefferies Group | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 7/26/2012 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $135.00 | View |
| 7/26/2012 | Jefferies Group | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 7/26/2012 | Citigroup | Downgrade | Lorillard (LO) | Buy | Neutral | | $136.00 | View |
| 5/22/2012 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $132.00 | View |
| 4/26/2012 | Jefferies Group | Boost Price Target | Lorillard (LO) | | | $139.00 | $144.00 | View |
| 3/26/2012 | Davenport | Upgrade | Lorillard (LO) | Neutral | Buy | | | View |
| 2/22/2012 | Zacks | Reiterated Rating | Lorillard (LO) | Outperform | Outperform | | $155.00 | View |
| 2/15/2012 | Jefferies Group | Initiated Coverage | Lorillard (LO) | | Buy | | | View |
| 2/10/2012 | Morgan Stanley | Boost Price Target | Lorillard (LO) | Market Perform | Equal Weight | | $115.00 | View |
| 2/10/2012 | Goldman Sachs | Reiterated Rating | Lorillard (LO) | | Neutral | | | View |
| 2/10/2012 | UBS AG | Raise Estimates | Lorillard (LO) | | Buy | $124.00 | $140.00 | View |
| 2/10/2012 | Stifel Nicolaus | Downgrade | Lorillard (LO) | Buy | Hold | | | View |
| 12/7/2011 | Morgan Stanley | Reiterated Rating | Lorillard (LO) | | Equal Weight | | $105.00 | View |
| 11/1/2011 | Zacks | Upgrade | Lorillard (LO) | Neutral | Outperform | | $133.00 | View |
| 10/25/2011 | UBS AG | Cut Estimates | Lorillard (LO) | | Buy | | $124.00 | View |
| 10/4/2011 | Goldman Sachs | Downgrade | Lorillard (LO) | Buy | Neutral | | $123.00 | View |
| 8/10/2011 | Davenport | Upgrade | Lorillard (LO) | Neutral | Buy | | $120.00 | View |
| 7/29/2011 | Stifel Nicolaus | Upgrade | Lorillard (LO) | Hold | Buy | | $122.00 | View |
| 7/26/2011 | UBS AG | Cut Estimates | Lorillard (LO) | | Buy | | $124.00 | View |
| 7/25/2011 | Citigroup | Reiterated Rating | Lorillard (LO) | | Buy | | $122.00 | View |
| 7/1/2011 | Citigroup | Reiterated Rating | Lorillard (LO) | | Buy | | | View |
| 6/6/2011 | Morgan Stanley | Downgrade | Lorillard (LO) | Overweight | Equal Weight | | $105.00 | View |
| 6/6/2011 | Davenport | Downgrade | Lorillard (LO) | Buy | Neutral | | | View |
| 5/13/2011 | Wells Fargo | Initiated Coverage | Lorillard (LO) | | Market Perform | | $108.00 | View |
| 5/2/2011 | UBS AG | Boost Price Target | Lorillard (LO) | | Buy | $102.00 | $120.00 | View |
| 5/2/2011 | Goldman Sachs | Boost Price Target | Lorillard (LO) | | Buy | | $118.00 | View |
| 4/27/2011 | Deutsche Bank | Boost Price Target | Lorillard (LO) | | Hold | $94.00 | $98.00 | View |
| 4/27/2011 | Citigroup | Upgrade | Lorillard (LO) | Hold | Buy | $90.00 | $122.00 | View |
| 3/25/2011 | UBS AG | Boost Price Target | Lorillard (LO) | | Buy | $93.00 | $102.00 | View |
| 3/21/2011 | Citigroup | Boost Price Target | Lorillard (LO) | | Hold | $84.00 | $90.00 | View |
| 3/18/2011 | Davenport | Upgrade | Lorillard (LO) | Neutral | Buy | | $90.00 | View |
| 3/16/2011 | Deutsche Bank | Reiterated Rating | Lorillard (LO) | | Hold | | $87.00 | View |
| 3/1/2011 | Deutsche Bank | Reiterated Rating | Lorillard (LO) | | Hold | | | View |
| 1/26/2011 | JPMorgan Chase | Upgrade | Lorillard (LO) | | Neutral | | | View |
| 1/18/2011 | Zacks | Reiterated Rating | Lorillard (LO) | Neutral | Neutral | | $81.00 | View |
| 12/16/2010 | Morgan Stanley | Raise Estimates | Lorillard (LO) | | Overweight | | $88.00 | View |
Click Here to view only the most recent ratings from each analyst for this stock.
Earnings History for Lorillard (NYSE:LO)
About Lorillard

Lorillard, Inc. (Lorillard) is the manufacturer of cigarettes in the United States. Its Newport is a menthol flavored premium cigarette brand. During the year ended December 31, 2011, the Newport brand accounted for approximately 88.4% of its sales revenue. In addition to the Newport brand, its product line has four additional brand families marketed under the Kent, True, Maverick and Old Gold brand names. These five brands include 43 different product offerings. During 2011, it shipped 40.7 billion cigarettes, all of which were sold in the United States and certain the United States possessions and territories. Lorillard produces cigarettes for both the premium and discount segments of the domestic cigarette market. It sells its products primarily to wholesale distributors, who in turn service retail outlets, chain store organizations, and government agencies, including the United States Armed Forces. In April 2012, it acquired all of the assets of blu ecigs.